<a href="https://esupport-int.com/en/">Esupport International Inc.</a>&nbsp;(Representative Director: Takeshi Kawamura, Headquarters:Toyonaka City, Osaka Prefecture) exhibited at "Pet Fair SE Asia 2024", the largest international pet exhibition in Southeast Asia. <b>"Pet Fair SE Asia 2024"</b> is the largest pet fair in Southeast Asia, held for three days from October 30 to November 1, 2024, in Bangkok, Thailand. This event, where veterinarians and industry professionals from various countries gather, is a place to introduce the latest pet trends, products, and services. Various pet-related products are exhibited, and it is an event that attracts a great deal of attention every year. This year, with a particular focus on "innovative pet care products" and "bonds with pets", the number of visitors far exceeded that of the previous year, with many companies exhibiting mainly food, supplements, and snacks. In this report, we will focus on the animal hospital-specific oral care product <b>"K Brush"</b> by the Japanese company "Esupport International Inc.", which exhibited only oral care products among various companies exhibiting a wide range of products. We will explore why they chose to exhibit only oral care products, an overview of the product, the status of the talk session, and the future trends of the pet industry.

<b>Dates</b><br>October 30 - November 1, 2024

<b>Venue</b><br>Bangkok International Trade &amp;amp; Exhibition Centre (BITEC)

<b>Attendance</b><br>Approximately 10,000 visitors

<b>Main Themes</b><br>Pet products focused on pet health and longevity

<b>Care for senior pets</b><br>New lifestyles with pets utilizing digital technology 

Over 200 companies from around the world participated in this year's pet fair, with a total of over 300 booths. The event attracted a large number of veterinarians, medical professionals, industry experts, and media from various countries.

2. Spotlight Product: K-Brush - A Highly Popular Product in Japanese Animal Hospitals Directly Targeting Periodontal Bacteria. With over 200,000 units sold domestically and made entirely from food-grade ingredients, it is a remarkable product with no reported side effects.

(1) The Era of Serious Oral Care for Both Humans and Pets

Both humans and pets are experiencing an increasing prevalence of oral problems. In particular, despite daily brushing, many humans continue to struggle with periodontal disease. Considering this situation, it is inevitable that pets, who may or may not brush their teeth regularly, would develop an overgrowth of periodontal bacteria.

Brushing a pet's teeth daily requires significant effort from both the pet owner and the pet. However, many pets do not receive adequate dental care, leading to a serious increase in periodontal disease. 

Therefore, if there were a product that could directly target periodontal bacteria, the risk ofdeveloping periodontal disease could be significantly reduced. The answer to this is a product called "K-Brush".

3. Expert Talk Sessions at Exhibition Booths

Throughout the event, visitors had the opportunity to engage in informative talks with veterinarians and industry experts at various company booths.

While brushing is an important part of care, it's crucial not to forget about countermeasures against periodontal bacteria. In reality, it is difficult for brushing alone to directly act on periodontal bacteria, and brushing alone is insufficient to suppress the periodontal bacteria that multiply daily. While these recognitions are shared among veterinarians and experts, through the talk sessions, we once again recognized the challenge of determining what is optimal among the numerous products available.

Keeping your pet's mouth healthy is vital, but we know it can be tough to make it a daily habit. Here's how we can help:

&nbsp; &nbsp;- Explain the risks of periodontal disease and oral health problems, as well as their impact on overall health.

&nbsp; - Clearly communicate the necessity of oral care.

<b>2. Suggesting Simple Care Products</b>

&nbsp; - Introduce spray or gel-type products that are easy to use, even for pets that find daily brushing difficult.&nbsp;

&nbsp; - Recommend products that specifically target periodontal bacteria to help users see results.

&nbsp; &nbsp;- Demonstrate the correct way to brush a pet's teeth.

&nbsp; - Provide advice on a gradual approach to help pets become accustomed to oral care.

&nbsp; &nbsp;- Check the oral condition during regular health check-ups. It is important to propose methods that pet owners can easily incorporate into their daily routines and to support them in implementing these methods.

The global trend of treating pets as family members is stronger than ever. At the event, we witnessed remarkable progress in pet healthcare, from gourmet pet foods to cutting-edge treatments.

"Pet Fair SE Asia 2024" was a game-changer, setting the stage for the future of the pet industry. The event showcased a wide range of innovative products and services, from advanced pet nutrition to cutting-edge health solutions. Japan's strong presence, particularly in the oral care sector, demonstrated the global demand for high-quality pet care products. As we look forward to next year's event, it's clear that the pet industry is poised for continued growth and innovation.

Esupport International Inc. is seeking distributors.

If you are interested, please contact us at&nbsp;<a href="mailto:info@esupport-int.com" target="_blank">info@esupport-int.com</a>.

※Inquiries can be made in either English or Japanese.

<p>Esupport International exhibited at "Pet Fair SE Asia 2024", Southeast Asia's largest pet fair, from Oct 30 to Nov 1, showcasing their innovative oral care product "K Brush." This report delves into the reasons behind their exclusive focus on oral care, the product's features, and its potential impact on the future of the pet industry.</p> <p><a href="https://esupport-int.com/en/">Esupport International Inc.</a>&nbsp;(Representative Director: Takeshi Kawamura, Headquarters:Toyonaka City, Osaka Prefecture) exhibited at "Pet Fair SE Asia 2024", the largest international pet exhibition in Southeast Asia. <b>"Pet Fair SE Asia 2024"</b> is the largest pet fair in Southeast Asia, held for three days from October 30 to November 1, 2024, in Bangkok, Thailand. This event, where veterinarians and industry professionals from various countries gather, is a place to introduce the latest pet trends, products, and services. Various pet-related products are exhibited, and it is an event that attracts a great deal of attention every year. This year, with a particular focus on "innovative pet care products" and "bonds with pets", the number of visitors far exceeded that of the previous year, with many companies exhibiting mainly food, supplements, and snacks. In this report, we will focus on the animal hospital-specific oral care product <b>"K Brush"</b> by the Japanese company "Esupport International Inc.", which exhibited only oral care products among various companies exhibiting a wide range of products. We will explore why they chose to exhibit only oral care products, an overview of the product, the status of the talk session, and the future trends of the pet industry.</p><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/993edd58-242a-4f86-3edb-13f2d9763c00/public" alt="Image" /><h2>1. Event Overview</h2><p><b>Dates</b><br>October 30 - November 1, 2024</p><p><b>Venue</b><br>Bangkok International Trade &amp;amp; Exhibition Centre (BITEC)</p><p><b>Attendance</b><br>Approximately 10,000 visitors</p><p><b>Main Themes</b><br>Pet products focused on pet health and longevity</p><p><b>Care for senior pets</b><br>New lifestyles with pets utilizing digital technology </p><p>Over 200 companies from around the world participated in this year's pet fair, with a total of over 300 booths. The event attracted a large number of veterinarians, medical professionals, industry experts, and media from various countries.</p><h2>2. Spotlight Product: K-Brush - A Highly Popular Product in Japanese Animal Hospitals Directly Targeting Periodontal Bacteria. With over 200,000 units sold domestically and made entirely from food-grade ingredients, it is a remarkable product with no reported side effects.</h2><h4>(1) The Era of Serious Oral Care for Both Humans and Pets</h4><p>Both humans and pets are experiencing an increasing prevalence of oral problems. In particular, despite daily brushing, many humans continue to struggle with periodontal disease. Considering this situation, it is inevitable that pets, who may or may not brush their teeth regularly, would develop an overgrowth of periodontal bacteria.</p><h4>(2) Daily Oral Care</h4><p>Brushing a pet's teeth daily requires significant effort from both the pet owner and the pet. However, many pets do not receive adequate dental care, leading to a serious increase in periodontal disease. </p><h4>(3) Utilizing Specialized Products&nbsp;</h4><p>Therefore, if there were a product that could directly target periodontal bacteria, the risk ofdeveloping periodontal disease could be significantly reduced. The answer to this is a product called "K-Brush".</p><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/c1bb061e-a27f-4dad-1dcc-03fa83270400/public" alt="Image" /><h2>3. Expert Talk Sessions at Exhibition Booths</h2><p>Throughout the event, visitors had the opportunity to engage in informative talks with veterinarians and industry experts at various company booths.</p><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/12eb4991-8d96-434b-f063-ccacf1d1dc00/public" alt="Image" /><h4>(1) Regarding pet oral care measures</h4><p>While brushing is an important part of care, it's crucial not to forget about countermeasures against periodontal bacteria. In reality, it is difficult for brushing alone to directly act on periodontal bacteria, and brushing alone is insufficient to suppress the periodontal bacteria that multiply daily. While these recognitions are shared among veterinarians and experts, through the talk sessions, we once again recognized the challenge of determining what is optimal among the numerous products available.</p><h4>(2) Empowering Pet Owners</h4><p>Keeping your pet's mouth healthy is vital, but we know it can be tough to make it a daily habit. Here's how we can help:</p><p><b>1. Education and Awareness</b></p><p>&nbsp; &nbsp;- Explain the risks of periodontal disease and oral health problems, as well as their impact on overall health.</p><p>&nbsp; - Clearly communicate the necessity of oral care.</p><p><b>2. Suggesting Simple Care Products</b></p><p>&nbsp; - Introduce spray or gel-type products that are easy to use, even for pets that find daily brushing difficult.&nbsp;</p><p>&nbsp; - Recommend products that specifically target periodontal bacteria to help users see results.</p><p><b>3. Practical Guidance</b></p><p>&nbsp; &nbsp;- Demonstrate the correct way to brush a pet's teeth.</p><p>&nbsp; - Provide advice on a gradual approach to help pets become accustomed to oral care.</p><p><b>4. Ongoing Support</b></p><p>&nbsp; &nbsp;- Check the oral condition during regular health check-ups. It is important to propose methods that pet owners can easily incorporate into their daily routines and to support them in implementing these methods.</p><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/736dfcd0-e8c7-419c-f875-2c6e4e961e00/public" alt="Image" /><h2>4. The Rise of the Pet Family</h2><p>The global trend of treating pets as family members is stronger than ever. At the event, we witnessed remarkable progress in pet healthcare, from gourmet pet foods to cutting-edge treatments.</p><h2>5. Summary</h2><p>"Pet Fair SE Asia 2024" was a game-changer, setting the stage for the future of the pet industry. The event showcased a wide range of innovative products and services, from advanced pet nutrition to cutting-edge health solutions. Japan's strong presence, particularly in the oral care sector, demonstrated the global demand for high-quality pet care products. As we look forward to next year's event, it's clear that the pet industry is poised for continued growth and innovation.</p><p>Esupport International Inc. is seeking distributors.</p><p>If you are interested, please contact us at&nbsp;<a href="mailto:info@esupport-int.com" target="_blank">info@esupport-int.com</a>.</p><p>※Inquiries can be made in either English or Japanese.</p><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/3767d6f4-6f64-4534-33dc-6d7cd56c1400/public" alt="Image" />

Medical / Hospital

Pets / Pet Supplies

Esupport International exhibited at "Pet Fair SE Asia 2024", Southeast Asia's largest pet fair, from Oct 30 to Nov 1, showcasing their innovative oral care product "K Brush." This report delves into the reasons behind their exclusive focus on oral care, the product's features, and its potential impact on the future of the pet industry.

Southeast Asia's Largest Pet Fair SE Asia 2024 Report by Esupport International Inc.

The glass-enclosed satellite studio is the setting for live broadcasts. On show days, the studio draws a crowd of pet owners, attracting curious glances from foreign tourists.

Nyandol Wandol Official Instagram: <a href="https://www.instagram.com/nyandolwandol/">https://www.instagram.com/nyandolwandol/</a><br>

Nyandol Wandol is a popular radio program broadcasting from the vibrant district of Shibuya. The show offers a diverse range of content, including pet-related news, product reviews, and listener-submitted segments. Unique to the show is the opportunity for listeners to submit their pets to become either Nyandol, a cat idol (nyan-nyan is the Japanese onomatopoeia for a cat’s meow), or Wandol, a dog idol (wan-wan is the Japanese onomatopoeia for a dog’s bark). As we expand our global reach, we invite audiences worldwide to join us on this exciting journey.

A Paw-sitive Day for Dogs at Shibuya Cross-FM

Did you know November 1st is Dogs’ Day in Japan? Inspired by the sound “Wan Wan Wan” (the Japanese onomatopoeia for a dog’s bark), the Japan Pet Food Association designated this day to raise awareness and appreciation for dogs. To celebrate, owners visited Shibuya Cross-FM to share heartwarming stories about their beloved pets. They expressed gratitude for their companions, highlighting the joy and companionship they bring to their lives. One owner shared how their dog had helped them form strong friendships, underscoring the positive impact pets can have on our social lives.

Paw-some Halloween Costumes: A Nyandol Wandol Spook-tacular

Next, the Nyandol Wandol Halloween video featured a variety of creative and adorable pet costumes. Every participant was a standout, making the atmosphere lively and festive. The high level of creativity and effort displayed by all participants made them all deserving winners of the first-place honor in the fashion competition.<br>

Capturing Cherished Moments with my Wandol: A Touching Story

Another owner, who had recently lost a beloved pet, participated in the event. Regretting not having taken more photos with her lost companion, she took the opportunity to capture numerous cherished moments with her remaining pet in the studio. Their participation brought a sense of joy and warmth to the atmosphere.

Born from the insights of 504 vets and pet parents, our app is your one-stop shop for all things dog and cat! Track your pet's health, create lasting memories, and connect with other pet lovers. Let's give our furry friends the best life ever!

IOS・Android：<a href="https://app.adjust.com/109icxx3" target="_blank">https://app.adjust.com/109icxx3</a>

URL：<a href="https://8-p.inc/">https://8-p.inc/</a><br>Instagram：&nbsp;<a href="https://www.instagram.com/8p.official/">https://www.instagram.com/8p.official/</a><br>YouTube：<a href="https://www.youtube.com/@8-P.official/">https://www.youtube.com/@8-P.official/</a><br>X：<a href="https://twitter.com/sheeechan1">https://twitter.com/sheeechan1</a>

<p>Nyandol Wandol, a popular Japanese radio show from Shibuya, celebrates pets with idol contests, heartwarming stories, and special events like Dogs' Day and Halloween. It's expanding globally, inviting everyone to share the joy of pet ownership.</p> <div style="width: 100%; height: 100%; padding: 16px;"><iframe style="width: 100%; aspect-ratio: 16 / 9;" src="https://www.youtube.com/embed/pwTwHOyD0P4" allowfullscreen=true></iframe></div><p>The glass-enclosed satellite studio is the setting for live broadcasts. On show days, the studio draws a crowd of pet owners, attracting curious glances from foreign tourists.</p><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/eb75bc31-b996-44ab-4e6e-3c504d14cb00/public" alt="<br>" /><p>Nyandol Wandol Official Instagram: <a href="https://www.instagram.com/nyandolwandol/">https://www.instagram.com/nyandolwandol/</a><br></p><h2>Shibuya's Furry Idols: Nyandol Wandol</h2><p>Nyandol Wandol is a popular radio program broadcasting from the vibrant district of Shibuya. The show offers a diverse range of content, including pet-related news, product reviews, and listener-submitted segments. Unique to the show is the opportunity for listeners to submit their pets to become either Nyandol, a cat idol (nyan-nyan is the Japanese onomatopoeia for a cat’s meow), or Wandol, a dog idol (wan-wan is the Japanese onomatopoeia for a dog’s bark). As we expand our global reach, we invite audiences worldwide to join us on this exciting journey.</p><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/1cdddabf-6a15-4dcc-362f-2f14220bed00/public" alt="Image" /><h2>A Paw-sitive Day for Dogs at Shibuya Cross-FM</h2><p>Did you know November 1st is Dogs’ Day in Japan? Inspired by the sound “Wan Wan Wan” (the Japanese onomatopoeia for a dog’s bark), the Japan Pet Food Association designated this day to raise awareness and appreciation for dogs. To celebrate, owners visited Shibuya Cross-FM to share heartwarming stories about their beloved pets. They expressed gratitude for their companions, highlighting the joy and companionship they bring to their lives. One owner shared how their dog had helped them form strong friendships, underscoring the positive impact pets can have on our social lives.</p><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/0c7ab8fa-da98-49a3-690d-2cc304034f00/public" alt="Image" /><h2>Paw-some Halloween Costumes: A Nyandol Wandol Spook-tacular</h2><p>Next, the Nyandol Wandol Halloween video featured a variety of creative and adorable pet costumes. Every participant was a standout, making the atmosphere lively and festive. The high level of creativity and effort displayed by all participants made them all deserving winners of the first-place honor in the fashion competition.<br></p><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/cf5fb3f7-bf6a-4fe6-ab99-9bc90e702600/public" alt="Image" /><h2>Capturing Cherished Moments with my Wandol: A Touching Story</h2><p>Another owner, who had recently lost a beloved pet, participated in the event. Regretting not having taken more photos with her lost companion, she took the opportunity to capture numerous cherished moments with her remaining pet in the studio. Their participation brought a sense of joy and warmth to the atmosphere.</p><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/4ae99eda-8d63-4f4f-6043-ea4c2d3dd800/public" alt="Image" /><h2>Media Partner</h2><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/77e76ba1-c87b-4ce3-7741-ab93bec0ce00/public" alt="Image" /><p>Born from the insights of 504 vets and pet parents, our app is your one-stop shop for all things dog and cat! Track your pet's health, create lasting memories, and connect with other pet lovers. Let's give our furry friends the best life ever!</p><p>IOS・Android：<a href="https://app.adjust.com/109icxx3" target="_blank">https://app.adjust.com/109icxx3</a></p><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/75db4dc0-42f0-4758-8af9-29caf5c7a600/public" alt="Image" /><p>URL：<a href="https://8-p.inc/">https://8-p.inc/</a><br>Instagram：&nbsp;<a href="https://www.instagram.com/8p.official/">https://www.instagram.com/8p.official/</a><br>YouTube：<a href="https://www.youtube.com/@8-P.official/">https://www.youtube.com/@8-P.official/</a><br>X：<a href="https://twitter.com/sheeechan1">https://twitter.com/sheeechan1</a></p>

Love / Marriage

Advertising / Promotion / PR

Welfare / Nursing / Rehabilitation

Event

Nyandol Wandol, a popular Japanese radio show from Shibuya, celebrates pets with idol contests, heartwarming stories, and special events like Dogs' Day and Halloween. It's expanding globally, inviting everyone to share the joy of pet ownership.

Meow and Woof Your Way to Global Fame: Nyandol Wandol Produced by 8-P and PETNAVI, Shibuya’s Pet-Centric Radio Show

In Indonesia, the pet ownership rate has been growing steadily as the country’s economy is advancing rapidly, driven by the increase of urbanization and industrialization.&nbsp; As a result, the pet population in Indonesia grew by a remarkable 75.7% between 2017 and 2022.

The rising trend of pet humanization has led to greater demand for premium pet products, particularly in the pet food category. This can be seen as the Indonesian pet food market grew at a compound annual growth rate (CAGR) of 5.1% from 2021 to 2026.

According to research by Magpie E-commerce Intelligence, the cat food market in Indonesia reached IDR 470.1 billion, with 30.7 million products sold between January and May 2024. Wilhendra, CEO of Magpie, noted, “The highest increase in the Pet Food category occurred in May 2024, with the GMV increasing by 33.56% from the previous month.”

In the pet food market, Shopee dominates with a 74.1% share, followed by Tokopedia (18.7%) and Lazada (6.87%). Shopee significantly increased its market share by 47% in May, while Tokopedia saw a 12% increase during the same period. “Compared to other e-commerce platforms, it shows that Shopee is preferred as the one-stop-platform for people to buy pet products,” said Wilhendra.

The top five brands account for over half of the sales, with Royal Canin leading the cat food category with a 17.2% market share. Cat Choize follows with 12.5%, and Me-O holds 9.6%.

From January to May 2024, the cat food market was primarily dominated by Royal Canin and Cat Choize. Cat Choize saw a significant increase in February and March, surpassing Royal Canin but they regained the lead in subsequent months. Kitchen Flavor has shown steady growth, indicating promising potential despite its smaller market share.

On Shopee, Royal Canin leads with a 15.86% share, generating IDR 55.28 billion in revenue. Cat Choize and Me-O follow closely behind in this competitive market.

On Tokopedia, Royal Canin is also the market leader with a 26.37% share. Cat Choize holds second place with a 15.94% share, while Me-O and Life Cat are in close competition, separated by only 0.32%.

Me-O's top product is the Me-O Canned Cat Food Seafood Platter, which generated IDR 31.75 billion and sold nearly 2.24 million units. The Cat Choize Cat Salmon 800g is in second place, followed by the Royal Canin FCN Hair &amp; Skin 2kg in third. “Consumers tend to purchase Me-O and Cat Choize products in smaller quantities but more frequently, whereas Royal Canin buyers prefer larger package sizes,” stated Wilhendra.

<p>Pet ownership and the demand for premium pet products have surged in Indonesia, driving significant growth in the pet food market. Shopee dominates the market with Royal Canin leading the cat food category, reflecting consumer preferences for both quality and convenience.</p> <p>In Indonesia, the pet ownership rate has been growing steadily as the country’s economy is advancing rapidly, driven by the increase of urbanization and industrialization.&nbsp; As a result, the pet population in Indonesia grew by a remarkable 75.7% between 2017 and 2022.</p><p>The rising trend of pet humanization has led to greater demand for premium pet products, particularly in the pet food category. This can be seen as the Indonesian pet food market grew at a compound annual growth rate (CAGR) of 5.1% from 2021 to 2026.</p><h2>Pet Food Market Overview</h2><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/5751735e-c737-498d-a245-f0d917c81300/public" alt="<i>Picture: E-commerce market growth of Pet Food category</i>" /><p>According to research by Magpie E-commerce Intelligence, the cat food market in Indonesia reached IDR 470.1 billion, with 30.7 million products sold between January and May 2024. Wilhendra, CEO of Magpie, noted, “The highest increase in the Pet Food category occurred in May 2024, with the GMV increasing by 33.56% from the previous month.”</p><h2>Market Share by E-commerce</h2><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/a0564bb4-0c02-43c6-547a-02fb249f3300/public" alt="<i>Picture: E-commerce market share of Pet Food category</i>" /><p>In the pet food market, Shopee dominates with a 74.1% share, followed by Tokopedia (18.7%) and Lazada (6.87%). Shopee significantly increased its market share by 47% in May, while Tokopedia saw a 12% increase during the same period. “Compared to other e-commerce platforms, it shows that Shopee is preferred as the one-stop-platform for people to buy pet products,” said Wilhendra.</p><h2>Cat Food Market Share by Brand</h2><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/a399173e-9b0e-4769-8469-b8c1693acf00/public" alt="<i>Picture: Brand market share of Cat Food</i>" /><p>The top five brands account for over half of the sales, with Royal Canin leading the cat food category with a 17.2% market share. Cat Choize follows with 12.5%, and Me-O holds 9.6%.</p><h2>Cat Food Market Share Overtime</h2><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/76c3b310-3884-4d51-9118-68a033b3b200/public" alt="<i>Picture: Brand market share overtime of Cat Food</i>" /><p>From January to May 2024, the cat food market was primarily dominated by Royal Canin and Cat Choize. Cat Choize saw a significant increase in February and March, surpassing Royal Canin but they regained the lead in subsequent months. Kitchen Flavor has shown steady growth, indicating promising potential despite its smaller market share.</p><h2>Cat Food Top Brand on E-commerces</h2><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/a56bada3-10d6-4a3e-46b3-d4172ee20200/public" alt="<i>Picture: Top Brand of Cat Food in Shopee</i>" /><p>On Shopee, Royal Canin leads with a 15.86% share, generating IDR 55.28 billion in revenue. Cat Choize and Me-O follow closely behind in this competitive market.</p><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/b5750fc1-bd69-4368-c95f-cfde35b7e300/public" alt="<i>Picture: Top Brand of Cat Food in Tokopedia</i>" /><p>On Tokopedia, Royal Canin is also the market leader with a 26.37% share. Cat Choize holds second place with a 15.94% share, while Me-O and Life Cat are in close competition, separated by only 0.32%.</p><h2>Top-Selling Cat Food Products</h2><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/6d85e73b-999d-444b-fd19-eec7a6f84e00/public" alt="<i>Picture: Product market share of Cat Food</i>" /><p>Me-O's top product is the Me-O Canned Cat Food Seafood Platter, which generated IDR 31.75 billion and sold nearly 2.24 million units. The Cat Choize Cat Salmon 800g is in second place, followed by the Royal Canin FCN Hair &amp; Skin 2kg in third. “Consumers tend to purchase Me-O and Cat Choize products in smaller quantities but more frequently, whereas Royal Canin buyers prefer larger package sizes,” stated Wilhendra.</p><p>Thumbnail picture source: Freepik</p>

Marketing / Research

E-commerce

Pet ownership and the demand for premium pet products have surged in Indonesia, driving significant growth in the pet food market. Shopee dominates the market with Royal Canin leading the cat food category, reflecting consumer preferences for both quality and convenience.

Impressive Growth of Cat Food Sales in Indonesia’s E-commerce

&nbsp; Puppies and kittens are irresistibly cute but also extremely vulnerable, especially when orphaned or abandoned. In such cases, feeding becomes a significant concern, and that's where a puppy nursing bottle comes into play. When the mother dog is not around or unable to nurse, these bottles serve as a lifeline for the young ones.The importance of proper feeding cannot be overstated. Malnutrition in the early stages of life can lead to long-term health issues, including weakened immune systems and developmental delays. That's why Race&amp;Herd has invested in creating a Puppy Nursing Bottle that is not just functional but also safe and easy to use.Race&amp;Herd's Puppy Nursing Bottle is designed to mimic the natural feeding experience as closely as possible. The bottle comes with a specially designed nipple that allows for controlled flow, ensuring that the puppies and kittens get the nutrients they need without the risk of aspiration. The bottle itself is made from non-toxic, BPA-free materials, making it the safest and most effective choice for your pets.But it's not just about the bottle; it's also about educating pet owners. Many people are unaware of the nuances involved in bottle-feeding young animals. Overfeeding or using the wrong type of formula can have adverse effects. That's why the Race&amp;Herd Puppy Nursing Bottle comes with a comprehensive guide that walks you through the process, from choosing the right formula to understanding feeding schedules. This ensures that pet owners are well-equipped to provide the best care possible.Additionally, the Race&amp;Herd Puppy Nursing Bottle is versatile and can be used for a variety of small animals, not just puppies and kittens. Whether you're caring for baby rabbits, squirrels, or even small farm animals, this bottle has you covered.In summary, the Race&amp;Herd Puppy Nursing Bottle is more than just a feeding tool; it's a complete care package designed to ensure the health and well-being of the most vulnerable members of the animal kingdom.About the Company:Race&amp;Herd is more than just a pet supply and wellness brand; we are a community of animal lovers. We understand that pets are not just companions but family members. Our products are designed to deepen the bond between animals and humans, whether through play or care. We believe that caring for a pet can enhance human lives, offering a better quality of life and an enhanced sense of purpose, all while receiving unconditional love from the animals in their lives.&nbsp;&nbsp;

<h1>Emergency Care: When and How To Use a Puppy Nursing Bottle</h1><p>Singapore, October 9, 2023 - Puppies and kittens are not just adorable; they are also incredibly vulnerable and require specialized care. One of the most critical aspects of this care is feeding, especially when the mother is absent. Race&Herd introduces its Puppy Nursing Bottle as an essential tool for the survival and healthy development of these young animals.
</p><p>&nbsp; Puppies and kittens are irresistibly cute but also extremely vulnerable, especially when orphaned or abandoned. In such cases, feeding becomes a significant concern, and that's where a puppy nursing bottle comes into play. When the mother dog is not around or unable to nurse, these bottles serve as a lifeline for the young ones.The importance of proper feeding cannot be overstated. Malnutrition in the early stages of life can lead to long-term health issues, including weakened immune systems and developmental delays. That's why Race&amp;Herd has invested in creating a Puppy Nursing Bottle that is not just functional but also safe and easy to use.Race&amp;Herd's Puppy Nursing Bottle is designed to mimic the natural feeding experience as closely as possible. The bottle comes with a specially designed nipple that allows for controlled flow, ensuring that the puppies and kittens get the nutrients they need without the risk of aspiration. The bottle itself is made from non-toxic, BPA-free materials, making it the safest and most effective choice for your pets.But it's not just about the bottle; it's also about educating pet owners. Many people are unaware of the nuances involved in bottle-feeding young animals. Overfeeding or using the wrong type of formula can have adverse effects. That's why the Race&amp;Herd Puppy Nursing Bottle comes with a comprehensive guide that walks you through the process, from choosing the right formula to understanding feeding schedules. This ensures that pet owners are well-equipped to provide the best care possible.Additionally, the Race&amp;Herd Puppy Nursing Bottle is versatile and can be used for a variety of small animals, not just puppies and kittens. Whether you're caring for baby rabbits, squirrels, or even small farm animals, this bottle has you covered.In summary, the Race&amp;Herd Puppy Nursing Bottle is more than just a feeding tool; it's a complete care package designed to ensure the health and well-being of the most vulnerable members of the animal kingdom.About the Company:Race&amp;Herd is more than just a pet supply and wellness brand; we are a community of animal lovers. We understand that pets are not just companions but family members. Our products are designed to deepen the bond between animals and humans, whether through play or care. We believe that caring for a pet can enhance human lives, offering a better quality of life and an enhanced sense of purpose, all while receiving unconditional love from the animals in their lives.&nbsp;&nbsp;</p><p>At Race&Herd, we understand that our pets are more than companions - they are family members. As such, we are dedicated to offering products designed to deepen the bond between animals and humans, whether that is through play or care.

We believe that caring for a pet, whether a horse, dog, cat or any other creatures, can help humans live happier, healthier, and more stress-free lives. Studies have shown that by caring for a pet, humans experience a better quality of life and an enhanced sense of purpose – all while receiving unconditional love from the animals in their lives.</p><p>Person In Charge: Deidre Foo
Phone Number: +65 87578208
Email Address: operations@deidreglobalconsulting.com</p>

Singapore, October 9, 2023 - Puppies and kittens are not just adorable; they are also incredibly vulnerable and require specialized care. One of the most critical aspects of this care is feeding, especially when the mother is absent. Race&Herd introduces its Puppy Nursing Bottle as an essential tool for the survival and healthy development of these young animals.


Emergency Care: When and How To Use a Puppy Nursing Bottle

<h1>Horse Recovery Product Launches in Singapore</h1><p>Recovery Products Brand Recovery Systems (founded in Singapore in 2016) announced that they had launched intermittent compression products for the Equine Industry; the product range is called Super Boots – E series.</p><img style="max-width:100%;height:auto;" src="https://vritimes-public.s3.ap-southeast-1.amazonaws.com/production/9207c69b77041d207602870ee74a39074b040f58a204d2616b9dbbff146c2c3c/image.png" alt="Faster Recovery for Horses"/><p>About Recovery Systems
Recovery Systems is a Singapore Head Quartered company that provides
innovativeRecovery Systems is a company based in Singapore that specializes in
innovative recovery solutions for various needs, such as athletic performance,
healthy aging and long term illness management.
The company was founded in 2016 by Michael Lyons, a former triathlete and
coach who was passionate about finding marginal gains for himself and his clients.
Recovery Systems aims to make pneumatic compression therapy available and
affordable for everyone.
Recovery Systems has a range of products that use pneumatic compression to
improve blood circulation, ease muscle soreness, prevent injuries and enhance
athletic performance.</p><p>Michael Lyons, CEO, Recovery Systems
+65 97272714
michael@recoverysystemssport.com
</p>

Recovery Products Brand Recovery Systems (founded in Singapore in 2016) announced that they had launched intermittent compression products for the Equine Industry; the product range is called Super Boots – E series.