Hold onto your corporate handbooks, folks! While Universum's tucking itself in for an early bedtime, <a href="https://www.fathom.inc/">Fathom</a> (www.fathom.inc) has just gate-crashed the employer branding scene in Asia-Pacific, and is here to shake things up.

Yes, you heard it right Universum has left Asia-Pacific... but have no fear, Fathom is here...

Based in the futuristic hub of Singapore, Fathom's leadership team is a collective of industry veterans, packing over 50 years of combined experience and already breaking boundaries. 

Michael Parsons, the fearless CEO and former APAC ringmaster at Universum, has been stirring up the employer branding pot for longer than some millennials have been alive. He's rubbed elbows with the big dogs at Unilever, HSBC, and J.P. Morgan, and his data-first approach is so spot-on, it makes even the most skeptical CFOs weak at the knees. Mike's not just aligning employer branding with business objectives; he's making them dance the tango. 

James Robbins, Chief Commercial Officer and ex-delivery guru at Universum, is the Gandalf of digital marketing (minus the beard, plus a killer playlist). With 23 years under his belt, he's been crafting campaigns that make Nokia and Diageo look cooler than a polar bear's toenails. If marketing were a video game, James would be the guy with all the cheat codes. 

Averie Lim, Head of Research and former crystal ball gazer at Universum, is the Sherlock Holmes of market research (but with better fashion sense). She's got a knack for turning mind-numbing data into "aha!" moments that'll make you want to high-five your laptop. Multi-country projects? She juggles those like a pro circus performer on a unicycle. 

Not Your "I'm Tired, I'm Going to Bed Early" Employer Branding 

Forget everything you thought you knew about employer branding. Fathom isn't here to play by the old, tired rules – they're here to flip the script, set it on fire, and dance around the flames. Their team of industry veterans (with more experience than you can shake a CV at) is injecting a shot of adrenaline straight into the heart of talent attraction. 

They're not just talking about a fresh coat of paint on the same old strategies. They're rebuilding the entire house, and it's got a killer sound system. Here's how Fathom is revolutionizing the game: 

•	Insights: They dive deep into data like it's the last slice of pizza at 2 AM.

•	Strategy:&nbsp;They craft EVPs so compelling, they'll make your competitors weep.

•	Activation:&nbsp;They don't just talk the talk; we moonwalk the moonwalk.

•	Tracking:&nbsp;They measure success with the precision of a cat plotting to knock over your coffee mug.

Why Fathom? Because Mediocrity is So Last Season 

They're not just filling a gap in the market; they're blowing it wide open. "The talent landscape in Asia is evolving faster than fashion trends," says Mike Parsons, CEO of Fathom and certified disruptor. "We're here to ensure businesses don't just keep up – they lead the pack." 

In Conclusion (Because All Good Parties Must End) 

While others might be taking an extended siesta from Asia, Fathom is here to stay, exploding with expertise, innovation, and a healthy disregard for the status quo. They're not just filling shoes; they're building an entire new wardrobe – and it's turning heads from Singapore to Sydney. 

For more information about how Fathom can revolutionize your employer brand (and possibly your sense of humor), visit <a href="https://www.fathom.inc/">www.fathom.inc</a>, email <a href="mailto:hi@fathom.inc">hi@fathom.inc</a>, or call/WhatsApp <a href="https://fthm.ing/chat">+65 8043 9783</a>.

Fathom launches in Asia-Pacific, redefining employer branding with data-driven insights and bold strategies, stepping in where Universum left off. Hold onto your corporate handbooks, folks! While Universum's tucking itself in for an early bedtime, <a href="https://www.fathom.inc/">Fathom</a> (www.fathom.inc) has just gate-crashed the employer branding scene in Asia-Pacific, and is here to shake things up. <img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/d54b3b22-95eb-4ed1-e375-369c39e01e00/public" alt="Introducing Fathom Insights Solutions: a single halftone black and white pop art eye set against Fathom's signature sky blue backdrop. This design captures our laser-focused research approach, symbolizing clarity and precision." />Yes, you heard it right Universum has left Asia-Pacific... but have no fear, Fathom is here... Based in the futuristic hub of Singapore, Fathom's leadership team is a collective of industry veterans, packing over 50 years of combined experience and already breaking boundaries. Michael Parsons, the fearless CEO and former APAC ringmaster at Universum, has been stirring up the employer branding pot for longer than some millennials have been alive. He's rubbed elbows with the big dogs at Unilever, HSBC, and J.P. Morgan, and his data-first approach is so spot-on, it makes even the most skeptical CFOs weak at the knees. Mike's not just aligning employer branding with business objectives; he's making them dance the tango. James Robbins, Chief Commercial Officer and ex-delivery guru at Universum, is the Gandalf of digital marketing (minus the beard, plus a killer playlist). With 23 years under his belt, he's been crafting campaigns that make Nokia and Diageo look cooler than a polar bear's toenails. If marketing were a video game, James would be the guy with all the cheat codes. Averie Lim, Head of Research and former crystal ball gazer at Universum, is the Sherlock Holmes of market research (but with better fashion sense). She's got a knack for turning mind-numbing data into "aha!" moments that'll make you want to high-five your laptop. Multi-country projects? She juggles those like a pro circus performer on a unicycle. <h2>Not Your "I'm Tired, I'm Going to Bed Early" Employer Branding </h2>Forget everything you thought you knew about employer branding. Fathom isn't here to play by the old, tired rules – they're here to flip the script, set it on fire, and dance around the flames. Their team of industry veterans (with more experience than you can shake a CV at) is injecting a shot of adrenaline straight into the heart of talent attraction. They're not just talking about a fresh coat of paint on the same old strategies. They're rebuilding the entire house, and it's got a killer sound system. Here's how Fathom is revolutionizing the game: •	Insights: They dive deep into data like it's the last slice of pizza at 2 AM. •	Strategy:&nbsp;They craft EVPs so compelling, they'll make your competitors weep. •	Activation:&nbsp;They don't just talk the talk; we moonwalk the moonwalk. •	Tracking:&nbsp;They measure success with the precision of a cat plotting to knock over your coffee mug. <div style="width: 100%; height: 100%; padding: 16px;"><iframe style="width: 100%; aspect-ratio: 16 / 9;" src="https://www.youtube.com/embed/aQP2H93FFOI?si=YrRaxapOBm_LfqVT" allowfullscreen=true></iframe></div><h2>Why Fathom? Because Mediocrity is So Last Season </h2>They're not just filling a gap in the market; they're blowing it wide open. "The talent landscape in Asia is evolving faster than fashion trends," says Mike Parsons, CEO of Fathom and certified disruptor. "We're here to ensure businesses don't just keep up – they lead the pack." <h2>In Conclusion (Because All Good Parties Must End) </h2>While others might be taking an extended siesta from Asia, Fathom is here to stay, exploding with expertise, innovation, and a healthy disregard for the status quo. They're not just filling shoes; they're building an entire new wardrobe – and it's turning heads from Singapore to Sydney. For more information about how Fathom can revolutionize your employer brand (and possibly your sense of humor), visit <a href="https://www.fathom.inc/">www.fathom.inc</a>, email <a href="mailto:hi@fathom.inc">hi@fathom.inc</a>, or call/WhatsApp <a href="https://fthm.ing/chat">+65 8043 9783</a>.

HR / Recruitment

Marketing / Research

Advertising / Promotion / PR

Local companies

Startups

Fathom launches in Asia-Pacific, redefining employer branding with data-driven insights and bold strategies, stepping in where Universum left off.

Fathom Crashes the Employer Branding Party in Asia-Pacific as Universum Calls It a Night 

Skin care / Cosmetics / Hair products

Internet service

Film / Drama

Magazines / Books / Publications

Diet / Health food / Supplement

Childbirth / Childcare

Interior / Furniture / Storage

Mobile device

Servers / Peripherals

Network / Network Equipment

System / Website / Application development

Electronic components / Semiconductors / Electrical equipment

Department stores / Supermarkets / Convenience stores / Stores

Wholeseller

Manga / Anime

Arcade Game

Toys / Playsets / Dolls

Car / Car Supplies

Motorcycles / Motorcycle Supplies

Daily necessities / Household goods

Garden / DIY

Shoes / Bags

Jewelry / Accessories

Kids / Baby / Maternity

Food / Sweets

Soft Drinks / Alcoholic drinks

Restaurant / Fast food / Streetfood

Eating at home / Delivery

Fitness / Healthcare

Medical / Hospital

Pharmaceuticals

Pets / Pet Supplies

Gifts / Flowers

Love / Marriage

Funeral

Hotels / inns

Travel / Sightseeing

Theme Park / Amusement park

Residential / Condominium

Commercial facilities / Office buildings

Architecture / Space design

Construction / Civil engineering

Sales

Management Consulting

Think tank

Legal / Patent / Intellectual Property

Logistics / Warehouse / Cargo

Steel / Metal / Glass / Earth / Stone / Rubber

Chemistry

Electricity / Gas / Resources / Energy

Nature / Weather

School / University

Cram school / Preparatory school / Online education

Life insurance / Non-life insurance

Mobile app

Mobile games

Cooking / Home appliances

Health and Beauty appliances

Application

Ladies' Fashion

Men's Fashion

Accounting

Environment / SGDs / Recycling

International activity

Full time job / Part-time job / Career

E-commerce

Music

Internet Service Provider / Line connection

Camera

AV equipment

Consumer Games

Outdoors / Mountain Climbing

Welfare / Nursing / Rehabilitation

Qualifications / Study Abroad / Language

Childcare / Early childhood education

Banks / Credit unions

Credit card / Loan

Securities / FX / Investment Trusts

Moving

Politics / Government / Local government

Volunteer

Agriculture / Forestry / Fisheries

Bicycle / Bicycle Supplies

Female Related

Venture Capitals

Coaching / Mentoring / Consultation

Automotive / Motorcycle / Bicycle

Automotive / Automotive Supplies

Interior / Goods

Real Estate / Architecture / Construction

Software

Blockchain / Web3

Security

Telecommunications / VoIP

Show Business

Comedy

Service

Fathom is an exciting innovator, raising the bar for talent attraction strategies and employer branding. 
Our mission is to create a world where talent and employers can truly fathom one another, to make better career and hiring decisions. 

Fathom Data Labs Pte ltd