Visitors to MIFB Malaysia can embark on a flavor-filled journey, experiencing the best of Greek and Latvian cuisines at Hall 6 Stand 6609. From Greece, discover 11 Protected Designation of Origin (PDO) products, including olive oils, table olives, dried grapes, saffron, hard cheese, and gum products. PDO is a prestigious European Commission designation for agricultural products and foodstuffs produced, processed, and prepared in a specific geographical area using recognized know-how. From Latvia, savor its finest dairy products, candied fruits, chocolates, confectionery, and salted snacks. These premium exports reflect Europe's rich cultural heritage and unwavering commitment to quality.&nbsp;

The “Premium European Products” campaign represents the European Union’s (EU) commitment to safety, quality, and animal welfare. EU regulations are trusted worldwide for their meticulous safety protocols with stringent regulations on pesticide use and hygiene standards in processing facilities, assuring customers that these premium products are safe to consume and of the highest quality.

The "Information Provision and Promotion Measures on Agricultural Products in Canada, Malaysia, and South Korea” program has a fourfold mission to raise awareness of high-quality European offerings; enhance recognition among consumers; drive an increase in consumption; and boost exports under the "Premium European Products" campaign. This program officially began on 1 January 2024, and will be completed on 31 December 2026.

For more information about the "Premium European Products" campaign, please visit&nbsp; <a href="https://premiumeuropeanproducts.eu/">https://premiumeuropeanproducts.eu/</a>&nbsp;or email us to<a href="mailto:info@premiumeuropeanprudcts.eu">&nbsp;info@premiumeuropeanproducts.eu</a>.

Pages dedicated to this program can be found on<a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=4171387-1&amp;h=1105380766&amp;u=https%3A%2F%2Fwww.instagram.com%2Fpremiumeuropeanproducts%2F%3Figsh%3DMTRpajZwcWgyd2Vocw%253D%253D&amp;a=Instagram">&nbsp;Instagram</a>,&nbsp;<a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=4171387-1&amp;h=2187711280&amp;u=https%3A%2F%2Fwww.facebook.com%2Fpremiumeuropeanproducts%2F&amp;a=Facebook">Facebook</a>&nbsp;and<a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=4171387-1&amp;h=2900067331&amp;u=https%3A%2F%2Fwww.youtube.com%2F%40PremiumEuropeanProducts&amp;a=%C2%A0YouTube">&nbsp;YouTube</a>, <a href="https://www.instagram.com/premiumeuropeanproducts">@premiumeuropeanproducts</a>.

About National Union of Agricultural Cooperatives of Greece (ETHEAS)

Founded by Greece's leading cooperatives and established by Greek law, ETHEAS is the national coordinating body of Agricultural Cooperatives in Greece. With over 300 member cooperatives representing approximately 80% of Greece's total agricultural cooperative turnover, ETHEAS aims to foster rural and cooperative development, support and promote its members' activities domestically and internationally, provide expert opinions on cooperative movement agricultural production and sector development, supervise the dissemination and promotion of cooperative ideas, and serve and educate its members through studies, research projects, and assignments.

About Latvian Dairy Committee (LDC)

Established in 1995, the Central Union of Latvian Milk Manufacturers ("Latvijas Piensaimnieku Centrālā Savienība") unites milk producers and focuses on protecting their interests. As a cooperative society with 17 members producing about 80% of Latvia's industrial milk, LDC advocates for milk manufacturers, ensures the sustainable development of the dairy sector, and represents the collective interests of its members.

Kuala Lumpur, Malaysia [3 July 2024, Wednesday] – For Immediate Release

Premium products from Greece and Latvia are set to make a grand entrance at the Malaysian International Food & Beverage Trade Fair (MIFB) from 17-19 July 2024. This initiative, part of the "Information Provision and Promotion Measures on Agricultural Products" program under the “Premium European Products” campaign, is led by the National Union of Agricultural Cooperatives of Greece (ETHEAS) and the Latvian Dairy Committee (LDC). The campaign aims to boost the export of exquisite European products into the dynamic Southeast Asian market.
 A Taste of EuropeVisitors to MIFB Malaysia can embark on a flavor-filled journey, experiencing the best of Greek and Latvian cuisines at Hall 6 Stand 6609. From Greece, discover 11 Protected Designation of Origin (PDO) products, including olive oils, table olives, dried grapes, saffron, hard cheese, and gum products. PDO is a prestigious European Commission designation for agricultural products and foodstuffs produced, processed, and prepared in a specific geographical area using recognized know-how. From Latvia, savor its finest dairy products, candied fruits, chocolates, confectionery, and salted snacks. These premium exports reflect Europe's rich cultural heritage and unwavering commitment to quality.&nbsp;<img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/5e6a120d-4dff-4c19-bc74-618a8019d900/public" alt="Image" />About the Campaign&nbsp;The “Premium European Products” campaign represents the European Union’s (EU) commitment to safety, quality, and animal welfare. EU regulations are trusted worldwide for their meticulous safety protocols with stringent regulations on pesticide use and hygiene standards in processing facilities, assuring customers that these premium products are safe to consume and of the highest quality.The "Information Provision and Promotion Measures on Agricultural Products in Canada, Malaysia, and South Korea” program has a fourfold mission to raise awareness of high-quality European offerings; enhance recognition among consumers; drive an increase in consumption; and boost exports under the "Premium European Products" campaign. This program officially began on 1 January 2024, and will be completed on 31 December 2026.For more information about the "Premium European Products" campaign, please visit&nbsp; <a href="https://premiumeuropeanproducts.eu/">https://premiumeuropeanproducts.eu/</a>&nbsp;or email us to<a href="mailto:info@premiumeuropeanprudcts.eu">&nbsp;info@premiumeuropeanproducts.eu</a>.Pages dedicated to this program can be found on<a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=4171387-1&amp;h=1105380766&amp;u=https%3A%2F%2Fwww.instagram.com%2Fpremiumeuropeanproducts%2F%3Figsh%3DMTRpajZwcWgyd2Vocw%253D%253D&amp;a=Instagram">&nbsp;Instagram</a>,&nbsp;<a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=4171387-1&amp;h=2187711280&amp;u=https%3A%2F%2Fwww.facebook.com%2Fpremiumeuropeanproducts%2F&amp;a=Facebook">Facebook</a>&nbsp;and<a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=4171387-1&amp;h=2900067331&amp;u=https%3A%2F%2Fwww.youtube.com%2F%40PremiumEuropeanProducts&amp;a=%C2%A0YouTube">&nbsp;YouTube</a>, <a href="https://www.instagram.com/premiumeuropeanproducts">@premiumeuropeanproducts</a>.Notes to EditorAbout National Union of Agricultural Cooperatives of Greece (ETHEAS)Founded by Greece's leading cooperatives and established by Greek law, ETHEAS is the national coordinating body of Agricultural Cooperatives in Greece. With over 300 member cooperatives representing approximately 80% of Greece's total agricultural cooperative turnover, ETHEAS aims to foster rural and cooperative development, support and promote its members' activities domestically and internationally, provide expert opinions on cooperative movement agricultural production and sector development, supervise the dissemination and promotion of cooperative ideas, and serve and educate its members through studies, research projects, and assignments.About Latvian Dairy Committee (LDC)Established in 1995, the Central Union of Latvian Milk Manufacturers ("Latvijas Piensaimnieku Centrālā Savienība") unites milk producers and focuses on protecting their interests. As a cooperative society with 17 members producing about 80% of Latvia's industrial milk, LDC advocates for milk manufacturers, ensures the sustainable development of the dairy sector, and represents the collective interests of its members.

Food / Sweets

Advertising / Promotion / PR

Agriculture / Forestry / Fisheries

Event

Government offices / organizations

Kuala Lumpur, Malaysia [3 July 2024, Wednesday] – For Immediate Release

Premium products from Greece and Latvia are set to make a grand entrance at the Malaysian International Food & Beverage Trade Fair (MIFB) from 17-19 July 2024. This initiative, part of the "Information Provision and Promotion Measures on Agricultural Products" program under the “Premium European Products” campaign, is led by the National Union of Agricultural Cooperatives of Greece (ETHEAS) and the Latvian Dairy Committee (LDC). The campaign aims to boost the export of exquisite European products into the dynamic Southeast Asian market.


Premium European Delicacies from Greece and Latvia to Debut at MIFB Malaysia 2024

HR / Recruitment

Skin care / Cosmetics / Hair products

Internet service

Film / Drama

Magazines / Books / Publications

Marketing / Research

Diet / Health food / Supplement

Childbirth / Childcare

Interior / Furniture / Storage

Mobile device

Servers / Peripherals

Network / Network Equipment

System / Website / Application development

Electronic components / Semiconductors / Electrical equipment

Department stores / Supermarkets / Convenience stores / Stores

Wholeseller

Manga / Anime

Arcade Game

Toys / Playsets / Dolls

Car / Car Supplies

Motorcycles / Motorcycle Supplies

Daily necessities / Household goods

Garden / DIY

Shoes / Bags

Jewelry / Accessories

Kids / Baby / Maternity

Soft Drinks / Alcoholic drinks

Restaurant / Fast food / Streetfood

Eating at home / Delivery

Fitness / Healthcare

Medical / Hospital

Pharmaceuticals

Pets / Pet Supplies

Gifts / Flowers

Love / Marriage

Funeral

Hotels / inns

Travel / Sightseeing

Theme Park / Amusement park

Residential / Condominium

Commercial facilities / Office buildings

Architecture / Space design

Construction / Civil engineering

Sales

Management Consulting

Think tank

Legal / Patent / Intellectual Property

Logistics / Warehouse / Cargo

Steel / Metal / Glass / Earth / Stone / Rubber

Chemistry

Electricity / Gas / Resources / Energy

Nature / Weather

School / University

Cram school / Preparatory school / Online education

Life insurance / Non-life insurance

Mobile app

Mobile games

Cooking / Home appliances

Health and Beauty appliances

Application

Ladies' Fashion

Men's Fashion

Accounting

Environment / SGDs / Recycling

International activity

Full time job / Part-time job / Career

E-commerce

Music

Internet Service Provider / Line connection

Camera

AV equipment

Consumer Games

Outdoors / Mountain Climbing

Welfare / Nursing / Rehabilitation

Qualifications / Study Abroad / Language

Childcare / Early childhood education

Banks / Credit unions

Credit card / Loan

Securities / FX / Investment Trusts

Moving

Politics / Government / Local government

Volunteer

Bicycle / Bicycle Supplies

Female Related

Venture Capitals

Coaching / Mentoring / Consultation

Automotive / Motorcycle / Bicycle

Automotive / Automotive Supplies

Interior / Goods

Real Estate / Architecture / Construction

Software

Blockchain / Web3

Security

Telecommunications / VoIP

Show Business

Comedy

Service

Terroir and Spice