Singapore, 21 March 2025 – Creativeans, an award-winning brand and design consultancy, introduces BrandsBuilder.ai, Singapore’s first AI-powered brand consultant for startups and SMEs.

A strong brand helps businesses stand out, build trust, and drive long-term growth. However, many startups and SMEs struggle with branding due to limited resources and expertise. BrandsBuilder.ai addresses this challenge by providing a fast, cost-effective, and accessible branding solution.

Officially launched at IMDA’s PIXEL Innovation Hub, BrandsBuilder.ai transforms the way businesses build their brands by making expert guidance available through AI. Built on Creativeans’ proprietary BrandBuilder® methodology, the platform simplifies brand development, enabling businesses to define their brand positioning, create a unique identity, and maintain consistency across all touchpoints efficiently and affordably.

"Strong brands do not happen by chance. They are built with intention at every touchpoint," said Kimming Yap, Managing Director of Creativeans. "With BrandsBuilder.ai, we are empowering startups and SMEs to brand smarter, launch faster, and scale further."

As Singapore strengthens its position as a global innovation hub, BrandsBuilder.ai aligns with national efforts to support digital transformation and AI adoption among SMEs. The platform provides:

AI-Powered Brand Audit to assess brand strengths and areas for improvement instantly.

Strategic Brand Positioning to help businesses define a clear and competitive market stance.

Easy-to-Use Brand Identity Tools to create distinctive logos, messaging, and visual branding with minimal resources.

Integrated Brand Touchpoints to ensure brand consistency across digital, physical, and experiential interactions.

AI-Driven Strategy Recommendations to accelerate decision-making and brand development.

Cost-Efficient Deployment Solutions to streamline brand rollout quickly and affordably.

By combining branding strategy with AI automation, BrandsBuilder.ai helps businesses develop brands effectively without the high cost and long timelines of traditional branding services.

Available Now – Contact Us for Early Access

<a href="https://brandsbuilder.ai/">BrandsBuilder.ai</a> is now available with two flexible subscription plans:

Professional Plan for startups and small businesses looking for an affordable AI-driven branding solution that simplifies brand development.

Enterprise Plan for growing businesses that require advanced AI-powered branding tools, customisation, and scalability.

Be among the first to experience BrandsBuilder.ai. Contact us today for early access.

Singapore, 21 March 2025 – Creativeans, an award-winning brand and design consultancy, introduces BrandsBuilder.ai, Singapore’s first AI-powered brand consultant for startups and SMEs.A strong brand helps businesses stand out, build trust, and drive long-term growth. However, many startups and SMEs struggle with branding due to limited resources and expertise. BrandsBuilder.ai addresses this challenge by providing a fast, cost-effective, and accessible branding solution.<img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/5a9bab0f-469b-42b2-a21c-f12a65a5d200/public" alt="Image" />Officially launched at IMDA’s PIXEL Innovation Hub, BrandsBuilder.ai transforms the way businesses build their brands by making expert guidance available through AI. Built on Creativeans’ proprietary BrandBuilder® methodology, the platform simplifies brand development, enabling businesses to define their brand positioning, create a unique identity, and maintain consistency across all touchpoints efficiently and affordably.<img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/1ebe0e14-5305-4e68-9681-15c408cd0400/public" alt="Image" />"Strong brands do not happen by chance. They are built with intention at every touchpoint," said Kimming Yap, Managing Director of Creativeans. "With BrandsBuilder.ai, we are empowering startups and SMEs to brand smarter, launch faster, and scale further."As Singapore strengthens its position as a global innovation hub, BrandsBuilder.ai aligns with national efforts to support digital transformation and AI adoption among SMEs. The platform provides:AI-Powered Brand Audit to assess brand strengths and areas for improvement instantly.Strategic Brand Positioning to help businesses define a clear and competitive market stance.Easy-to-Use Brand Identity Tools to create distinctive logos, messaging, and visual branding with minimal resources.Integrated Brand Touchpoints to ensure brand consistency across digital, physical, and experiential interactions.AI-Driven Strategy Recommendations to accelerate decision-making and brand development.Cost-Efficient Deployment Solutions to streamline brand rollout quickly and affordably.By combining branding strategy with AI automation, BrandsBuilder.ai helps businesses develop brands effectively without the high cost and long timelines of traditional branding services.<h2>Available Now – Contact Us for Early Access</h2><img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/165b609d-b264-4194-f9ad-4c09ebfae400/public" alt="Image" /><a href="https://brandsbuilder.ai/">BrandsBuilder.ai</a> is now available with two flexible subscription plans:Professional Plan for startups and small businesses looking for an affordable AI-driven branding solution that simplifies brand development.Enterprise Plan for growing businesses that require advanced AI-powered branding tools, customisation, and scalability.Be among the first to experience BrandsBuilder.ai. Contact us today for early access.

Marketing / Research

Management Consulting

Application

Startups

SMEs

Creativeans Unveils BrandsBuilder.ai: Singapore’s First AI-Powered Brand Consultant for Startups and SMEs

&nbsp;Exciting news for oral care enthusiasts in Singapore. Enzim, the beloved enzyme-based toothpaste brand, is finally here. Starting today, Singaporeans can experience the magic of healthier, fresher smiles with Enzim’s science-backed toothpaste now available at Enzim Singapore Official Website, Shopee, and Lazada.&nbsp;

As part of its Singapore launch, Enzim introduces two key products.&nbsp;Enzim Fresh Mint Toothpaste&nbsp;is specially crafted to address common oral care concerns such as bad breath and mouth ulcers. Its enzyme-powered formula enhances saliva’s natural defenses, promoting a clean, fresh, and healthy mouth while being gentle on sensitive mouth.&nbsp;&nbsp;

Enzim 40 PLUS Toothpaste, on the other hand, is a premium formula designed for those with dry mouths and sensitive teeth. Enriched with colostrum, it provides deep moisturising benefits to combat bad breath, soothes sensitive teeth, and supports oral health with the same enzyme technology, ensuring a balanced and protected oral environment.

Transform your oral care routine and say goodbye to bad breath, dry mouth, and tooth sensitivity. Enzim is here to revolutionise the way you care for your teeth and gums. Enzim uses the power of natural enzymes to enhance saliva’s defenses, keeping your mouth healthy and your smile radiant.

"We are thrilled to bring Enzim to Singapore," said Yulia Saksen, spokesperson for Enzim Singapore. "Our products don’t just clean your teeth – they work in harmony with your saliva to protect and restore your mouth’s natural defenses. We can’t wait for Singaporeans to experience the Enzim difference!"

People across Southeast Asia have already fallen in love with Enzim, and their stories are nothing short of inspiring.

Khai, a loyal fan, shared, "Enzim FRESH MINT is a game changer! It doesn’t leave my mouth dry and has no SLS. My mouth feels clean but not stripped, and it’s gentle enough for my sensitive teeth." Man Fung, another happy customer, exclaimed, "Fresh mornings and fewer coughs! My daughter introduced me to Enzim, and I’m so impressed. No more morning breath, and I rarely catch a cough now."

Leading dental experts agree – Enzim is a smarter, safer choice for your oral health.

Dr. Reza Andrianin explained, "Avoid oral care products with detergents or antiseptics that can harm saliva’s natural quality. Enzyme-based toothpastes like Enzim maintain bacterial balance and protect against infections."

Dr. Prajoko Yanto noted, "Balanced microorganisms are key to preventing cavities and tartar. Enzim’s enzyme-rich formula helps achieve this balance naturally."

Dr. Renate Vania added, "Foamy toothpaste doesn’t mean better cleaning. SLS can irritate and reduce saliva quality. Enzim’s gentle, SLS-free formula is a healthier alternative."

With over 2.8 million satisfied users across Southeast Asia, Enzim has become a trusted companion for those seeking effective and gentle oral care. Now, it’s Singapore’s turn to join this vibrant community and discover the joys of healthier, happier smiles.

Getting your hands on Enzim products is easy. Shop today at the <a href="https://enzim.sg/">Enzim Singapore Official Website</a>, <a href="https://shopee.sg/shop/1383611398">Shopee</a>, or <a href="https://www.lazada.sg/shop/enzim-sg/?spm=a1zawe.site_page_manage.0.0.16221e13JY7sHm">Lazada</a> at enzim.sg for a convenient, reliable, and ready to deliver smiles right to your doorstep.

Since 2000, Enzim has been on a mission to enhance life quality through better oral health. With a focus on innovation, rigorous quality control, and sustainability, Enzim stands out as a brand that truly cares. Each tube of Enzim toothpaste is crafted with love and science, offering an unparalleled oral care experience.

Visit the <a href="https://enzim.sg/">Enzim Singapore Official Store</a> and discover the science-backed, halal-certified, and enzyme-powered toothpaste that’s trusted by millions.

Enzim, the trusted enzyme-based toothpaste brand with over 2.8 million satisfied users across Southeast Asia, has officially launched in Singapore on January 6, 2025. Known for its Halal-certified, SLS-free, and enzyme-powered formula, Enzim offers a revolutionary oral care solution that tackles bad breath, dry mouth, and tooth sensitivity by enhancing saliva’s natural defenses. Recommended by dentists for its gentle, effective cleaning and ability to maintain bacterial balance, Enzim has earned testimonials from users who love its results. Now available on the Enzim Singapore Official Website, Shopee, and Lazada, Singaporeans can conveniently access this effective oral care product and experience healthier, fresher smiles starting today. &nbsp;Exciting news for oral care enthusiasts in Singapore. Enzim, the beloved enzyme-based toothpaste brand, is finally here. Starting today, Singaporeans can experience the magic of healthier, fresher smiles with Enzim’s science-backed toothpaste now available at Enzim Singapore Official Website, Shopee, and Lazada.&nbsp;<img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/5bc8ddc3-6aa0-444a-9795-ee65f5278f00/public" alt="Image" />As part of its Singapore launch, Enzim introduces two key products.&nbsp;Enzim Fresh Mint Toothpaste&nbsp;is specially crafted to address common oral care concerns such as bad breath and mouth ulcers. Its enzyme-powered formula enhances saliva’s natural defenses, promoting a clean, fresh, and healthy mouth while being gentle on sensitive mouth.&nbsp;&nbsp;<img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/978be563-4340-4840-6ead-33b288ab3b00/public" alt="Image" />Enzim 40 PLUS Toothpaste, on the other hand, is a premium formula designed for those with dry mouths and sensitive teeth. Enriched with colostrum, it provides deep moisturising benefits to combat bad breath, soothes sensitive teeth, and supports oral health with the same enzyme technology, ensuring a balanced and protected oral environment.Transform your oral care routine and say goodbye to bad breath, dry mouth, and tooth sensitivity. Enzim is here to revolutionise the way you care for your teeth and gums. Enzim uses the power of natural enzymes to enhance saliva’s defenses, keeping your mouth healthy and your smile radiant."We are thrilled to bring Enzim to Singapore," said Yulia Saksen, spokesperson for Enzim Singapore. "Our products don’t just clean your teeth – they work in harmony with your saliva to protect and restore your mouth’s natural defenses. We can’t wait for Singaporeans to experience the Enzim difference!"<img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/b5739aa2-17c0-4cbd-29c6-7d08f0650a00/public" alt="Image" />People across Southeast Asia have already fallen in love with Enzim, and their stories are nothing short of inspiring.Khai, a loyal fan, shared, "Enzim FRESH MINT is a game changer! It doesn’t leave my mouth dry and has no SLS. My mouth feels clean but not stripped, and it’s gentle enough for my sensitive teeth." Man Fung, another happy customer, exclaimed, "Fresh mornings and fewer coughs! My daughter introduced me to Enzim, and I’m so impressed. No more morning breath, and I rarely catch a cough now."Leading dental experts agree – Enzim is a smarter, safer choice for your oral health.Dr. Reza Andrianin explained, "Avoid oral care products with detergents or antiseptics that can harm saliva’s natural quality. Enzyme-based toothpastes like Enzim maintain bacterial balance and protect against infections."Dr. Prajoko Yanto noted, "Balanced microorganisms are key to preventing cavities and tartar. Enzim’s enzyme-rich formula helps achieve this balance naturally."Dr. Renate Vania added, "Foamy toothpaste doesn’t mean better cleaning. SLS can irritate and reduce saliva quality. Enzim’s gentle, SLS-free formula is a healthier alternative."<img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/7eda9a10-e49a-4dcf-ab1e-90e623828400/public" alt="Image" />With over 2.8 million satisfied users across Southeast Asia, Enzim has become a trusted companion for those seeking effective and gentle oral care. Now, it’s Singapore’s turn to join this vibrant community and discover the joys of healthier, happier smiles.Getting your hands on Enzim products is easy. Shop today at the <a href="https://enzim.sg/">Enzim Singapore Official Website</a>, <a href="https://shopee.sg/shop/1383611398">Shopee</a>, or <a href="https://www.lazada.sg/shop/enzim-sg/?spm=a1zawe.site_page_manage.0.0.16221e13JY7sHm">Lazada</a> at enzim.sg for a convenient, reliable, and ready to deliver smiles right to your doorstep.Since 2000, Enzim has been on a mission to enhance life quality through better oral health. With a focus on innovation, rigorous quality control, and sustainability, Enzim stands out as a brand that truly cares. Each tube of Enzim toothpaste is crafted with love and science, offering an unparalleled oral care experience.Visit the <a href="https://enzim.sg/">Enzim Singapore Official Store</a> and discover the science-backed, halal-certified, and enzyme-powered toothpaste that’s trusted by millions.

Skin care / Cosmetics / Hair products

Daily necessities / Household goods

Fitness / Healthcare

E-commerce

Enzim, the trusted enzyme-based toothpaste brand with over 2.8 million satisfied users across Southeast Asia, has officially launched in Singapore on January 6, 2025. Known for its Halal-certified, SLS-free, and enzyme-powered formula, Enzim offers a revolutionary oral care solution that tackles bad breath, dry mouth, and tooth sensitivity by enhancing saliva’s natural defenses. Recommended by dentists for its gentle, effective cleaning and ability to maintain bacterial balance, Enzim has earned testimonials from users who love its results. Now available on the Enzim Singapore Official Website, Shopee, and Lazada, Singaporeans can conveniently access this effective oral care product and experience healthier, fresher smiles starting today.

Transform Your Oral Health: Enzim Toothpaste Debuts in Singapore

The Ambassador of the Republic of Indonesia to
Singapore, H.E Suryo Pratomo; Vice Minister of Trade of the Republic of
Indonesia, Dr Jerry Sambuaga; and CEO of Singapore Manufacturing Federation (SMF), Mr. Dennis Mark,  officially opened the forum, expressed support for strengthening
trade relations between the two nations. In addition to presenting Indonesia’s
economic outlook for the past five years and future projections, they emphasised
the importance of cross-border collaboration in expanding Indonesian SME
markets and supporting the entry of Singaporean businesses into Indonesia. The
event was hosted by Yulia Saksen, while Edmund Ong, CEO of BridgifyAsia,
moderated the panel discussion.

In addition to
Kimming Yap, other key figures participated in the panel, including
Jarius Draslaric, Chairman of the Lifestyle Industry Group (SMF), who discussed
the importance of innovation and adaptation in the lifestyle industry for local
products to compete internationally. Shoeb Kagda, Chairman of SingCham
Indonesia, highlighted the bilateral trade opportunities and synergies between
businesses from both countries. Christie Lumban Gaol, Vice President of
Corporate Banking at Bank Mandiri, also participated, discussing the role of
banking in supporting SME growth through financing and financial
infrastructure.

During the
discussion, Kimming Yap highlighted the enormous potential of Indonesian SMEs
to thrive in the Singaporean market but stressed that the biggest challenge
they face lies in branding and packaging. "While many Indonesian products
are of high quality and ready to compete, they still need improvements in
packaging and branding to be accepted in international markets," said
Kimming Yap. Therefore, implementing the right branding strategies is crucial
for Indonesian SMEs to compete on the global stage.

Furthermore,
Kimming also discussed the vast opportunities for Singaporean companies in
Indonesia’s rapidly growing market. "With strategic cooperation and
understanding of local consumer behaviour, Singaporean businesses can take advantage
of the opportunities to expand their markets in Indonesia," he explained.
He also emphasised the importance of partnerships to address logistical and
supply chain challenges often faced by local companies in both countries.

The forum was
attended by stakeholders and business leaders from Indonesia and Singapore, who
together explored opportunities to strengthen trade, build dynamic
collaboration platforms, and facilitate dialogue between the two nations, which
have shared diplomatic relations for 57 years. According to the latest data,
bilateral trade has reached USD 31 billion, with USD 15.4 billion in direct
investment from Singapore to Indonesia.

This strategic
collaboration is expected to not only open up new market access but also
increase the exposure of local products, making them more recognised on the
international stage. The innovation mirrors the collaboration between
Creativeans and BridgifyAsia, where the two work together to help Singaporean
companies access the Indonesian market and vice versa. This partnership
provides logistical ease, increased product exposure, and effective branding
strategy planning for both parties.

Creativeans is
an award-winning brand consultancy and venture studio that has collaborated
with global companies based in Singapore, Jakarta, and Milan. With years of
experience in international marketing, Creativeans remains committed to adding
value to companies in Indonesia and Singapore, supporting their business growth
to go international.&nbsp; 

At the 2024 Trade Expo Indonesia (TEI), Kimming Yap, Managing Director of Creativeans, was one of the keynote speakers at the Indonesia-Singapore Business Forum. The forum aimed to bridge trade relations between the two countries through branding innovation and market expansion strategies. The Ambassador of the Republic of Indonesia to
Singapore, H.E Suryo Pratomo; Vice Minister of Trade of the Republic of
Indonesia, Dr Jerry Sambuaga; and CEO of Singapore Manufacturing Federation (SMF), Mr. Dennis Mark, officially opened the forum, expressed support for strengthening
trade relations between the two nations. In addition to presenting Indonesia’s
economic outlook for the past five years and future projections, they emphasised
the importance of cross-border collaboration in expanding Indonesian SME
markets and supporting the entry of Singaporean businesses into Indonesia. The
event was hosted by Yulia Saksen, while Edmund Ong, CEO of BridgifyAsia,
moderated the panel discussion.In addition to
Kimming Yap, other key figures participated in the panel, including
Jarius Draslaric, Chairman of the Lifestyle Industry Group (SMF), who discussed
the importance of innovation and adaptation in the lifestyle industry for local
products to compete internationally. Shoeb Kagda, Chairman of SingCham
Indonesia, highlighted the bilateral trade opportunities and synergies between
businesses from both countries. Christie Lumban Gaol, Vice President of
Corporate Banking at Bank Mandiri, also participated, discussing the role of
banking in supporting SME growth through financing and financial
infrastructure.During the
discussion, Kimming Yap highlighted the enormous potential of Indonesian SMEs
to thrive in the Singaporean market but stressed that the biggest challenge
they face lies in branding and packaging. "While many Indonesian products
are of high quality and ready to compete, they still need improvements in
packaging and branding to be accepted in international markets," said
Kimming Yap. Therefore, implementing the right branding strategies is crucial
for Indonesian SMEs to compete on the global stage.<img style="width: 100%;" src="https://imagedelivery.net/H6_s_Eb_ylTWnSEV3HlmYQ/ef1e2647-a95e-44bf-e5d9-a1d60e3d6b00/public" alt="Image" />Furthermore,
Kimming also discussed the vast opportunities for Singaporean companies in
Indonesia’s rapidly growing market. "With strategic cooperation and
understanding of local consumer behaviour, Singaporean businesses can take advantage
of the opportunities to expand their markets in Indonesia," he explained.
He also emphasised the importance of partnerships to address logistical and
supply chain challenges often faced by local companies in both countries.The forum was
attended by stakeholders and business leaders from Indonesia and Singapore, who
together explored opportunities to strengthen trade, build dynamic
collaboration platforms, and facilitate dialogue between the two nations, which
have shared diplomatic relations for 57 years. According to the latest data,
bilateral trade has reached USD 31 billion, with USD 15.4 billion in direct
investment from Singapore to Indonesia.This strategic
collaboration is expected to not only open up new market access but also
increase the exposure of local products, making them more recognised on the
international stage. The innovation mirrors the collaboration between
Creativeans and BridgifyAsia, where the two work together to help Singaporean
companies access the Indonesian market and vice versa. This partnership
provides logistical ease, increased product exposure, and effective branding
strategy planning for both parties.Creativeans is
an award-winning brand consultancy and venture studio that has collaborated
with global companies based in Singapore, Jakarta, and Milan. With years of
experience in international marketing, Creativeans remains committed to adding
value to companies in Indonesia and Singapore, supporting their business growth
to go international.&nbsp;

International activity

Goods and services

At the 2024 Trade Expo Indonesia (TEI), Kimming Yap, Managing Director of Creativeans, was one of the keynote speakers at the Indonesia-Singapore Business Forum. The forum aimed to bridge trade relations between the two countries through branding innovation and market expansion strategies. 

Collaboration to Boost Indonesian SMEs and Singaporean Businesses at TEI 2024

HR / Recruitment

Internet service

Film / Drama

Magazines / Books / Publications

Diet / Health food / Supplement

Childbirth / Childcare

Interior / Furniture / Storage

Mobile device

Servers / Peripherals

Network / Network Equipment

System / Website / Application development

Electronic components / Semiconductors / Electrical equipment

Department stores / Supermarkets / Convenience stores / Stores

Wholeseller

Manga / Anime

Arcade Game

Toys / Playsets / Dolls

Car / Car Supplies

Motorcycles / Motorcycle Supplies

Garden / DIY

Shoes / Bags

Jewelry / Accessories

Kids / Baby / Maternity

Food / Sweets

Soft Drinks / Alcoholic drinks

Restaurant / Fast food / Streetfood

Eating at home / Delivery

Medical / Hospital

Pharmaceuticals

Pets / Pet Supplies

Gifts / Flowers

Love / Marriage

Funeral

Hotels / inns

Travel / Sightseeing

Theme Park / Amusement park

Residential / Condominium

Commercial facilities / Office buildings

Architecture / Space design

Construction / Civil engineering

Advertising / Promotion / PR

Sales

Think tank

Legal / Patent / Intellectual Property

Logistics / Warehouse / Cargo

Steel / Metal / Glass / Earth / Stone / Rubber

Chemistry

Electricity / Gas / Resources / Energy

Nature / Weather

School / University

Cram school / Preparatory school / Online education

Life insurance / Non-life insurance

Mobile app

Mobile games

Cooking / Home appliances

Health and Beauty appliances

Ladies' Fashion

Men's Fashion

Accounting

Environment / SGDs / Recycling

Full time job / Part-time job / Career

Music

Internet Service Provider / Line connection

Camera

AV equipment

Consumer Games

Outdoors / Mountain Climbing

Welfare / Nursing / Rehabilitation

Qualifications / Study Abroad / Language

Childcare / Early childhood education

Banks / Credit unions

Credit card / Loan

Securities / FX / Investment Trusts

Moving

Politics / Government / Local government

Volunteer

Agriculture / Forestry / Fisheries

Bicycle / Bicycle Supplies

Female Related

Venture Capitals

Coaching / Mentoring / Consultation

Automotive / Motorcycle / Bicycle

Automotive / Automotive Supplies

Interior / Goods

Real Estate / Architecture / Construction

Software

Blockchain / Web3

Security

Telecommunications / VoIP

Show Business

Comedy

Service

Creativeans is an award-winning brand and design consultancy with offices in Singapore, Milan, and Jakarta. Established in 2012, Creativeans has built a reputation for building brands that matter, helping businesses make a meaningful impact through strategic branding and design innovation. Guided by proprietary methodologies such as BrandBuilder® and EDIT Design Thinking®, Creativeans provides solutions across branding, business design, UI/UX design, packaging design, and sustainability design.