/ A PRESS RELEASE EXAMPLE OF A NEW SERVICE OFFERING: HOW TO KNOW
To reach a larger audience, a press release is a powerful tool for disseminating information about a new service offering. However, writing a press release can be challenging if you are unfamiliar with the format and structure. The following advice will assist you in creating a press release for new service offering that will be read.
Start with A Compelling Heading
When someone reads your press release, the headline will be the first thing they will see. It should be short, catchy, and crystal clear in how it conveys the announcement's key point. Keep things short and uncomplicated, and avoid using buzzwords or jargon.
This is an example of a press release heading:
Mahakarya Company Launches New Online Marketing Service to Help Small Businesses Grow.
Provide An Overview of the Announcement in the First Paragraph
Your announcement should be briefly summarized in the opening paragraph, describing the service you are offering, who it is for, and why it is special. The most noteworthy and captivating element of your announcement should be this, and it should be presented in a way that encourages readers to keep reading.
This is an example of an overview in your press release:
The debut of Mahakarya Company's new online marketing service, which is intended to help small businesses attract new clients and expand their online presence, has pleased the top provider of digital marketing services.
Put Quotes from Key Stakeholders
Your press release can gain credibility and human appeal by using quotes from important stakeholders, like the CEO or a product manager. Quotations ought to be succinct, straight-to-the-point, and valuable additions to the press release’s main points.
This is an example of quote from the CEO in your press release:
“For small businesses, our new online marketing service is a game-changer,” said John Smith, CEO of Mahakarya Business. "We are dedicated to assisting our clients in achieving success, and this new service is yet another way that we can do that."
Describe the New Service Offering
Further information regarding your new service offering should be included in the body of your press release. This should contain details on your service's features and advantages as well as any pricing or availability information. Make sure to concentrate on the value that clients receive from your service.
This is an example of a detailed new service offering in your press release:
With the help of a few tools and resources, and the new online marketing service from Mahakarya Company, small businesses may expand their online presence and draw in more clients. Our service is ideal for companies trying to broaden their online reach because it includes features like social media management, search engine optimization, and email marketing.
Write A Call to Action
At the conclusion of your press release, do not forget to include a call to action. This should compel readers to take some sort of action, like visiting your website or getting in touch with your sales team. Make it simple for customers to contact you and learn more about the new services you are offering.
This is an example of the call to action in your press release:
Visit our website at www.mahakarya.com/marketing or email our sales team at sales@mahakarya.com to find out more about our new online marketing solution.
Moreover, it should be noted that producing a press release to announce a new service offering involves careful planning and attention to detail. The proper audience will read your press release if you use these suggestions to write it so that it successfully conveys your message.