Mitsubishi PH champions two causes in environment, education

The company did a forestation project and a scholarship program

Mitsubishi Motors Philippines Corporation (MMPC) announced the rolling out of not just one but two corporate social responsibility (CSR) campaigns – a forestation project and a scholarship program.

The forestation project is made possible thanks to a partnership with the Department of Environment and Natural Resources (DENR). It is a three-phased project that planted various species of trees on a 100-hectare land in different provinces of Luzon – Bangui, Ilocos Norte; Siniloan, Laguna; and Infanta, Quezon Province.

Along with the tree planting effort, the company also donated a lighthouse by the Agos River to assist fishermen and farmers.

“For 60 years, it’s been MMPC’s commitment to make life better for Filipinos not just through our vehicles, but also through our services and CSR efforts. And today, we are about to nurture this community’s future, one seed at a time. I hope that the seeds we plant today will flourish for generations to come,” said MMPC Chairman Noriaki Hirakata.

Meanwhile, the Balik-Baterya Scholarship Program help fund scholarships for 20 senior high school students of Don Jose Integrated High School and Biñan City Senior High School – Timbao Campus. The program is funded by the proceeds from the recycling and disposal of used hazardous lead-acid batteries generated in the MMPC plant.

“I am grateful that this collaboration has led us to contribute not just to the preservation of our environment, but also to giving back to the community by raising funds to support scholarships for students. By investing in the education of the youth, we provide opportunities for the younger generations to realize their full potential and to create a difference in the world,” said MMPC Executive Vice President for Corporate Divison Takehisa Usami.

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  Apart from MMPC, automakers like Honda and Hyundai have also been rolling out efforts to empower the youth. Honda Cars Philippines, Inc. (HCPI) recently recognized and awarded young innovators for their environmental projects during the Youth Innovation Award held at Crimson Hotel, Alabang.