MANILA, Philippines — The Land Bank of the Philippines has released P49.5 billion in loan financing to local businesses in a bid to advance economic development in the country.

In a statement, Landbank said its outstanding loans to micro, small and medium enterprises (MSMEs) reached a total of P49.5 billion as of end-June.

The financing has benefitted over 6,100 borrowers in support of business expansion and acquisition of fixed assets, among others.

Landbank president and CEO Lynette Ortiz said the financial institution remains committed to boosting the MSME sector through the provision of accessible and affordable financing.

MSMEs in the Philippines comprise 99.5 percent of all business enterprises.

They take up 60 percent of all exporters and contribute 25 percent of total export revenues. They also account for 62 percent of total employment in the country.

“We recognize the crucial role of MSMEs in advancing economic development and job generation,” Ortiz said.

“We will continue to work with various government partners to grow our loan portfolio for the sector and open more opportunities for our local entrepreneurs,” she said.

On top of its regular loan facilities, Landbank started the Interim Rehabilitation Support to Cushion Unfavorably Affected Enterprises by COVID (I-RESCUE) lending program dedicated to the needs of MSMEs.

The program, which started when the country was placed under a state of calamity due to the pandemic, targets to fast-track the recovery of local businesses and cooperatives.

To date, Landbank has raised to P60 billion the available loanable fund, with the program extended until end this year to accommodate more potential borrowers.

Further, Landbank is extending financial assistance to women-owned or led MSMEs by financing working capital, construction or renovation of buildings and facilities related to business operations, as well as purchase orders from the borrower’s clients.

It is also financing new and existing franchisees for new business ventures or expansion of existing businesses, covering funding for working capital, fixed asset acquisition, and capital expenditures.

<h1>Landbank lending to MSMEs hits P50 billion </h1>MANILA, Philippines — The Land Bank of the Philippines has released P49.5 billion in loan financing to local businesses in a bid to advance economic development in the country.In a statement, Landbank said its outstanding loans to micro, small and medium enterprises (MSMEs) reached a total of P49.5 billion as of end-June.The financing has benefitted over 6,100 borrowers in support of business expansion and acquisition of fixed assets, among others.Landbank president and CEO Lynette Ortiz said the financial institution remains committed to boosting the MSME sector through the provision of accessible and affordable financing.MSMEs in the Philippines comprise 99.5 percent of all business enterprises.They take up 60 percent of all exporters and contribute 25 percent of total export revenues. They also account for 62 percent of total employment in the country.“We recognize the crucial role of MSMEs in advancing economic development and job generation,” Ortiz said.“We will continue to work with various government partners to grow our loan portfolio for the sector and open more opportunities for our local entrepreneurs,” she said.On top of its regular loan facilities, Landbank started the Interim Rehabilitation Support to Cushion Unfavorably Affected Enterprises by COVID (I-RESCUE) lending program dedicated to the needs of MSMEs.The program, which started when the country was placed under a state of calamity due to the pandemic, targets to fast-track the recovery of local businesses and cooperatives.To date, Landbank has raised to P60 billion the available loanable fund, with the program extended until end this year to accommodate more potential borrowers.Further, Landbank is extending financial assistance to women-owned or led MSMEs by financing working capital, construction or renovation of buildings and facilities related to business operations, as well as purchase orders from the borrower’s clients.It is also financing new and existing franchisees for new business ventures or expansion of existing businesses, covering funding for working capital, fixed asset acquisition, and capital expenditures.

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Landbank lending to MSMEs hits P50 billion 

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This is the third installment of the State of the <a href="https://kwen2co.com/">Media</a> and Information <a href="https://kwen2co.com/a-cornerstone-the-role-of-media-and-information-literacy/">Literacy </a>in the Philippines series. This article uncovers the socio-economic, cultural, and technological barriers hindering Media and Information Literacy (MIL) in the country, and explores effective solutions to promote digital literacy and critical thinking.

The previous article tackled how Media and Information Literacy (MIL) education faces an uphill battle on how to make it accessible to several students regardless of their geographic location and their socio-economic status in the Philippines.These obstacles are due to several barriers such as socio-economic and cultural factors. They limit the widespread adoption and effectiveness of MIL education.&nbsp;

These issues have to be addressed to ensure that the critical thinking and responsible media consumption of Filipino students are upskilled. It is MIL education that builds a well-informed and empowered citizenry.

This is probably one of the most significant obstacles to MIL access in the Philippines. Since a larger portion of the population lives below the poverty line, many families cannot afford essential digital devices or internet connectivity. As a result, students from low-income families are at a disadvantage that they are unable to practice and develop MIL skills, which are increasingly necessary in today's digital world.

Underfunded public schools often face severe resource limitations. They lack the educational materials that are necessary to aid their education. Sadly, this negatively impacts inaccessibility to MIL-related materials because they are deemed secondary important compared to classrooms, chalks, and the like. Without the said materials, it is difficult to build MIL skills for children because it takes practice to hone these skill sets.

Teacher Training and Professional Development

The effectiveness of MIL education heavily relies on the preparedness of teachers. Unfortunately, many educators in the Philippines report feeling inadequately prepared to teach MIL. This is largely due to insufficient training and limited access to professional development opportunities that focus on MIL. Without proper training, teachers may lack the confidence and skills needed to effectively deliver MIL content, resulting in a diminished educational experience for students.

First, the government must ensure that economic mobility is improved so that they can afford the said digital resources. Then, the government should allocate better funding for these projects. Get private sector donations to fill in the gap when necessary such as tax breaks on information technology and the like. Lastly, set some priorities for the development of MIL access. It may seem MIL-related materials are deemed unnecessary compared to STEM subjects but the fast-changing world is now relying on more recent information and these materials could bridge that gap.

Cultural Differences and Traditional Beliefs

Cultural attitudes towards media consumption and information dissemination can significantly impact MIL. Different cultures have different ways to absorb information. Sometimes, this information does not adhere to the philosophies of these cultures. Even if others argue that this is the price of critical thinking, it is hard to change minds in a snap especially if these are the cultural norms they grew up with.

The Philippines is a multilingual nation; hence, there are several spoken languages that they are accustomed to or more proficient with. Usually, the medium of communication among these MIL-related contents is in English. So, usually, there may be some miscommunication along the communication process. However, with the advancement of technology, this became less of a problem due to the translation abilities of such technology.&nbsp;

The initiatives of awareness campaigns and more people becoming vocal about presenting a different point of view. Yes, there may be some clashes of thoughts but that is the payment to make all people open to different points of view which are essential to MIL.&nbsp;

Due to the lack of technological infrastructure and affordability, technological obstacles persist. First, the stark digital divide remains a significant challenge because poverty prevents households from buying the necessary gadgets that canteach them MIL skills.

Even if they could buy or avail such technology, internet connection is slow, expensive and unreliable, especially to rural and remote areas.&nbsp;

Overcoming the Technological Barriers

A multi-faceted approach is necessary to overcome these challenges. The following include:

·&nbsp; &nbsp; &nbsp; Policy interventions can ensure equitable access to digital resources and training for both students and teachers.&nbsp;

·&nbsp; &nbsp; &nbsp; Infrastructure development is crucial to bridge the digital divide and provide reliable internet access.&nbsp;

·&nbsp; &nbsp; &nbsp; Community engagement programs can address cultural and socio-economic barriers, while enhanced teacher training can equip educators with the necessary skills and resources to effectively teach MIL.

The barriers to MIL proficiency stem from different kinds of barriers such as socio-economic barriers, cultural barriers, and technological barriers. Each barrier has its own solutions and it is up to the government and community-based initiatives to implement those recommendations above in order to improve MIL access and its proficiency.

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The Philippine Media and Information Literacy Landscape: An Overview

Bringing together <a href="https://coachboostgio.com/">local influencers</a> and the community creates memorable experiences (that) drive engagement and foster a sense of belonging. Community events featuring local influencers can enhance brand visibility, strengthen community ties, and provide unique opportunities for personal and business connections. Introduction to Community Events and Local Influencers: Community events supported by local <a href="https://coachboostgio.com/filipino-motivational-speaker-philippines/">influencers</a> have evolved into a powerful way to connect brands with local audiences. These events are strategically designed to harness the influence and reach of local personalities who resonate with the community. This helps businesses and causes make lasting impacts. Benefits of Hosting Community Events with <a href="https://coachboostgio.com/13-best-motivational-speakers-in-the-philippines/">Local Influencers</a>: However, these events are not just about fun; they can also lead to significant growth for both the brands and the community. Although there are challenges in organizing such events, the rewards often outweigh the difficulties. Because of this, many businesses consider partnering with local influencers essential to their marketing strategies.

By teaming up with influencers (who already have a trusted following), businesses can expand their reach and visibility. This lets them connect with audiences that really value these influencers' opinions. However, it’s crucial to pick the right influencers, because their credibility can seriously affect a brand’s image. Although some might believe that all influencers are alike, this is not the case: the success of a partnership hinges on the influencer's bond with their audience.

Building Community Trust and Connection

Local influencers (who usually have solid connections) give credibility and create a feeling of familiarity. This can build trust for brands and initiatives within the community. However, some people might question their impact (1) because not all influencers are equally effective. Although they can help, it’s important for brands to pick the right influencers. Trust is essential in marketing, but it can be fragile if not managed well (2).

Increasing Engagement and Participation

Influencers motivate people to attend events, which helps create a more lively and engaged atmosphere. There are different kinds of community events (that showcase) local influencers. However, these events might also present challenges, because not everyone will want to participate. Although influencers can attract a crowd, the real success of an event relies on the activities provided and the bond with the audience. This combination can result in a memorable experience for everyone involved.

These events (which are very popular) let influencers with talents in music, comedy, or performance show off their skills. This helps them attract crowds. However, a lot of these influencers are still working hard to be noticed. Although they have talent, the competition is tough (because there are so many people trying to stand out). But with persistence, they can truly shine.

Product Launches and Demonstrations

Local influencers can (totally) showcase products to their followers, which helps brands gain firsthand exposure. However, this isn’t just about promotion: it also builds trust. Followers often value the opinions of influencers because they see them as relatable. Although some may question the authenticity of these endorsements, many still engage with the content. This connection can lead to increased sales for brands, but it requires real engagement.

Influencers frequently promote different causes (like environmental problems or social justice) and this can really help create significant support for events. However, the effect of their participation can differ. Some individuals might feel motivated to take action, but others might just observe from the sidelines. Although influencers have a large audience, it’s crucial to keep in mind that actual change also needs dedication from the community. Because of this, events shouldn’t just depend on influencer backing to be successful.

Influencers can join forces with local artisans (and vendors), attracting a specific audience that's interested in unique items. However, this partnership can be advantageous for both sides. Many influencers aim to promote authenticity and local creators offer just that. Although building these relationships can take time, the outcomes are often worth it. Because of this, influencers should look into these opportunities more frequently, but they must ensure that their audience will value the unique products.

Educational Workshops and Seminars

Influencers who have skills in specific areas (like fitness or beauty) can run workshops that not only teach but also engage the community. Planning and organizing community events with local influencers is important (because it brings people together). However, it can be challenging at times. Although these influencers are popular, getting everyone on the same page can take a lot of effort. This is why effective communication is so key. When done correctly, these events can create a sense of belonging and excitement.

Researching local influencers (who have relevant audiences) is really important for making sure that the event connects well. Finding influencers that genuinely resonate with the audience is essential for meaningful engagement. Assessing how engaged influencers are and their reputation is also important. Engagement rates (which are often shown as percentages) and positive feedback can help figure out an influencer’s effectiveness in connecting with their followers. However, it’s not only about the numbers; the quality of interactions is important too. Although an influencer might have a big following, this doesn’t guarantee they will engage effectively with the audience. Because of this, it's crucial to look beyond just popularity.

Before putting together the event (which is a big step), it’s really important to establish goals. These goals could involve things like attendance numbers, engagement rates, and social media mentions. However, reaching these targets can be tough. This is because there are lots of factors that can affect these metrics. Although planning is essential, being flexible is also necessary to adjust to unexpected changes.

Setting Up Engaging Activities and Spaces

Interactive booths (that are quite popular), photo spots, and hands-on activities keep attendees engaged. However, some individuals might feel it overwhelming. This creates a lively atmosphere that encourages participation. Although the setup is entertaining, it can be tough to manage everything at once. Because of this, organizers need to plan carefully to make sure everyone has a good time. Ultimately, these features (such as the hands-on activities) improve the overall experience for all.

Ensuring Accessibility and Inclusivity

When thinking about inclusion, it's important to consider factors such as ADA compliance (Americans with Disabilities Act) and language accessibility. This ensures that everyone feels welcome. However, achieving true accessibility can be challenging; it requires attention to detail. Although many organizations strive for inclusivity, they must remain vigilant in their efforts. Accessibility is not just a checkbox: it's a commitment to creating an environment where all individuals can participate fully.

Social media posts (like stories and reels) from both influencers and brands generate a huge amount of excitement. This is important (for many reasons) because it keeps followers waiting eagerly. However, the nonstop stream of content can also be too much. Although lots of people love this, some might feel overwhelmed. But in general, the engagement stays strong.

Partnering with Local Media and Press

Engaging<a href="https://kwen2co.com/"> local news</a> outlets is essential for amplifying awareness in the community. Successful case studies (of community events) show how local influencers can make a big difference. However, it's important to remember that not every event gets the same attention. This is because some influencers have a larger reach than others. Although many people might be interested, they may not know about the event unless it’s promoted effectively. But with the right strategy, local news can help spread the word, reaching more individuals and increasing participation.

Example 1: Pop-Up Market Collaboration

A local influencer's (distinct) fashion style helped a brand have a successful weekend pop-up, attracting hundreds of attendees. However, this event wasn't only about clothes; it was also about community. A fundraiser with local fitness influencers: fitness influencers promoted a charity run, resulting in record participation and donations. Although the turnout was impressive, many thought even more people would join in. This demonstrates how powerful social media can be because it links people to causes they care about. But, it also emphasizes the need for continuing engagement in the community.

Analyzing Key Metrics and Attendee Feedback

After the event, it's important to evaluate attendance, social media interactions and direct feedback to measure success (this is crucial!). Understanding the long-term impact on community and brand can be tricky. Observing long-term engagement trends can provide insights into the event's effectiveness in building community relations. However, some may overlook this step; but it can be essential. Although it takes time, analyzing these trends is necessary, because it helps organizations improve future events.

How do local influencers help community events?

Local influencers (who have their followers) add credibility and can boost attendance. 

What types of events work best with local influencers?

Engaging activities, such as pop-up shops, charity events, and workshops, often attract larger crowds when influencers are involved. 

How can I find the right influencers for my community event?

You can use tools like social media insights and influencer databases to discover personalities that fit your goals. 

How do I measure the success of a community event?

Track metrics such as attendance, social media engagement, (and) post-event feedback to see how well it went. 

How far in advance should I start planning a community event?

A good rule is to allow 3-6 months for proper planning and promotion. 

What role does social media have in promoting these events?

 Social media is important because it lets organizers connect with audiences directly, increasing engagement before, during, and after the event. However, it’s crucial to use it wisely to maximize reach and impact. Although it may take time, the effort can pay off. This means that planning is essential, but so is the right timing and promotion strategy.

Community events that showcase local influencers serve as strong tools for building connections. They boost brand visibility and create unforgettable experiences for all participants. However, these events aren't only about promotion; they also unite people in important ways. This can be helpful because it strengthens community ties. Although some might believe these gatherings are just marketing tactics, they frequently result in lasting relationships. In conclusion, local influencers play a key role in making these events successful, but their influence extends beyond mere marketing.

Engaging Community Events Featuring Local Influencers: A Complete Guide

Manila, Philippines — November 13, 2024 — UNAWA, a leading digital transformation solutions provider, proudly announced its strategic partnership with <a href="https://www.ecoglobalconsulting.com/">EcoGlobal</a> at the 71st Annual National Convention and General Membership Assembly of the Rural Bankers Association of the Philippines (RBAP). The convention, held on November 12-13 at The Manila Hotel, showcased how cutting-edge technology can reshape the rural banking sector, enhancing financial inclusion and operational efficiency.

Through this collaboration, EcoGlobal’s core banking platform, ECOSLAi, will now include UNAWA’s digital solutions, such as electronic signature, digital forms, and <a href="https://unawa.asia/products/ucheck">AMLA (Anti-Money Laundering Act) name screening</a> technology. By integrating these innovations into EcoGlobal’s suite of core solutions, rural banks across the Philippines can expect streamlined regulatory compliance, reduced human error, and more seamless transaction experiences.

“Our partnership with EcoGlobal is more than just an integration of technology; it’s a commitment to uplifting rural banking by making regulatory compliance easier, faster, and more accurate,” said Atty. Jacinto. “We believe that by providing rural banks with the tools to automate and simplify compliance, we empower them to focus on their core mission—serving and growing their communities. This collaboration marks a step toward a more inclusive, digitally enabled future for rural banking in the Philippines.”

At the convention, UNAWA’s COO and Co-Founder, Atty. Gino Carmine de Sequera Jacinto, further expressed his enthusiasm about this transformative partnership. “UNAWA is honored to be selected by EcoGlobal as a technology partner, and we are excited about the potential of this integration to drive digital transformation within rural banks. Our tools simplify regulatory compliance and enable rural banks to focus on growth, customer service, and financial inclusion.”

EcoGlobal’s core banking ecosystem, ECOSLAi, emphasizes digital inclusion and economic growth by bringing together an array of innovative technology partners. The partnership with UNAWA is a part of EcoGlobal’s larger initiative to work with key digital solutions providers to serve rural banks better. Other partners introduced at the event include Mindox, FlexM, FinScore, and Triseed Solutions, all of whom are committed to supporting rural banks with digital innovation and financial empowerment.

EcoGlobal showcased its offerings and partner technologies at Booth 39-40 during the convention, inviting attendees to explore how ECOSLAi, together with UNAWA and other technology leaders, is shaping the future of rural banking in the Philippines. The event served as a unique opportunity for rural banks to explore comprehensive digital tools tailored to enhance their operations and meet evolving regulatory requirements.

For more information on UNAWA’s digital solutions, visit <a href="https://unawa.asia/">www.unawa.asia</a> or email hello@unawa.asia.

Local companies

Startups

Government offices / organizations

UNAWA Partners with EcoGlobal to Empower Rural Banks with Advanced Digital Solutions at RBAP’s 71st Annual National Convention

In the Philippine legal and financial sectors,
Atty. Gino Carmine S. Jacinto stands out as a leading figure driving digital
transformation. As the Co-Founder and Chief Operating Officer of <a href="https://unawa.asia/">UNAWA</a>, a
pioneering legal tech company, he has been instrumental in integrating
<a href="https://unawa.asia/products/signsecure">electronic signatures</a> and Anti-Money Laundering (AML) screening into business
operations, enhancing efficiency and compliance.

Atty. Jacinto's legal career spans over 15
years, during which he has amassed extensive experience in corporate law,
compliance, and digital transformation. His tenure gave him a deep
understanding of businesses' complexities in regulatory compliance and
operational efficiency. This background has been pivotal in shaping his
approach to developing digital solutions that address these challenges.

Founding UNAWA: Bridging Law and Technology

UNAWA aims to empower Filipino businesses by
providing user-friendly legal tech tools that streamline operations and ensure
compliance. Under Atty. Jacinto's leadership as COO, and with the recent recognition
as co-founder, UNAWA has developed innovative solutions such as SignSecure and
UCheck, which have become integral in promoting the adoption of electronic
signatures and <a href="https://unawa.asia/products/ucheck">AML screening in the Philippines</a>.

Advocacy for Electronic Signatures in the Philippines

Atty. Jacinto has been a vocal advocate for adopting
<a href="https://unawa.asia/blog/e-signatures-16/are-electronic-signatures-legally-binding-in-the-philippines-78">electronic signatures in the Philippines</a>. He emphasizes that electronic
signatures are not only legally binding under the E-Commerce Act (Republic Act
No. 8792) but also offer numerous benefits, including:

Enhanced Efficiency:
 Streamlining document signing processes, reducing turnaround times.

Cost Reduction:
 Minimizing expenses related to paper, printing, and logistics.

Improved Security:
 Utilizing advanced authentication methods to ensure the integrity of
 signed documents.

Through platforms like SignSecure, which
incorporates facial recognition technology, Atty. Jacinto has demonstrated how
electronic signatures can be both secure and user-friendly. This innovation has
benefited small and medium-sized enterprises (SMEs) seeking to digitize their
operations.

Championing AML Screening for Financial Integrity

In addition to electronic signatures, Atty.
Jacinto has been instrumental in promoting robust AML screening processes.
Understanding the critical importance of preventing financial crimes, he led
the development of <a href="https://unawa.asia/ubasic">UCheck</a>, a comprehensive solution that enables businesses to:

Conduct Thorough Background Checks: Access global sanctions lists and Politically Exposed Person (PEP)
 databases.

Atty. Gino Jacinto leads digital transformation in Philippine law, advocating for electronic signatures and AML screening to boost efficiency and compliance.