A Homegrown Solution: How Xpress Supports Local Talent and Innovation

Metro Manila, Philippines – In a world dominated by global tech giants, Xpress Super App stands out as a proudly Filipino solution reshaping urban mobility. Backed by local investment, Xpress is more than just another ride-hailing app—it's a testament to the potential of homegrown talent, innovation, and community-driven technology.

Investing in Filipino Talent

Xpress Super App takes pride in its commitment to hiring Filipino talent across all levels—tech developers, operational staff, and customer support teams. This focus reflects its mission to nurture local skills while contributing to the nation's economic growth. The company’s leadership believes that local talent not only understands the unique needs of Filipino commuters but can also provide world-class solutions tailored for the local market. 

One such example is the "Scan and Ride" feature, which allows users to quickly scan a QR code to book rides, currently thriving in tourist destinations like Boracay, and soon to be El Nido (Palawan). This innovation highlights how Xpress Super App adapts to the diverse needs of Filipino commuters, providing a seamless experience that prioritizes both convenience and safety.

Empowering Communities

Xpress Super App goes beyond just providing rides—it actively empowers its driver-partners through programs like the "Ride for Xpress" (RXP). This initiative supports riders who are unable to afford a motorcycle upfront or secure a personal loan by financing a motorcycle, allowing them to start their own business.

But the support doesn’t stop there. Xpress also offers training in customer service, financial literacy, and emergency response, providing drivers with the skills they need to thrive in a growing digital economy. The program further empowers them by creating opportunities for them to become entrepreneurs themselves. Once an RXP rider successfully completes the program, they have the opportunity to apply for a second motorcycle. After obtaining the second motorcycle, they can recruit another rider to join Xpress and drive the new motorcycle. This allows them to become operators within the Xpress Super App.

Local Innovations for Local Challenges

Xpress’ success lies in its ability to understand and address the challenges of Filipino commuters. From integrating E-tricycles into the platform to upcoming eco-fleet launches with hybrid and electric two-wheel and four-wheel vehicles a first for the Philippines, Xpress is committed to sustainable and inclusive green growth.

Through these efforts, Xpress isn't just building a ride-hailing service; it is nurturing an ecosystem that amplifies Filipino pride. As the company continues to expand, it calls on Filipinos everywhere to embrace the future of urban mobility—one ride at a time, driven by local innovation and national pride.

A Team Built by Filipinos, for Filipinos

Unlike many multinational companies, Xpress prides itself on building its entire operation with local talent. “We believe that Filipinos are more than capable of creating world-class solutions,” says Tony Harris L. Cawaling, a Jr. Product Owner at Xpress. “From the very beginning, we’ve been committed to hiring locally—not just to fill roles but to cultivate leaders in tech, operations, and customer service.”

Tony’s journey is a testament to this ethos. Once a fresh graduate from STI University Global City, the opportunity to contribute to something distinctly Filipino drew him to Xpress.

“Working here means more than building an app. We’re building a legacy while improving our skills,” he says. “Every line of code, every design decision reflects our understanding of the unique needs of Filipino commuters.”

Spotlight on Local Talent Across Departments

The success of Xpress is driven by a diverse and dynamic team. Rozzette Reyes, Head of Human Resources, ensures that the organization supports its employees' growth and well-being. “Managing a team in a country as geographically diverse as the Philippines is no small feat,” Zett explains. “But our understanding of local communities gives us an edge. We’re solving real, everyday challenges faced by both riders and drivers.”

In customer support, Alyssa Duldulao, Head of Special Projects, emphasizes the importance of empathy and cultural understanding. “Our team is trained to handle situations with the warmth and patience that Filipinos are known for,” she says.

Commitment to Filipino Innovation

The commitment of Xpress to nurturing Filipino talent goes beyond business strategy—it’s a philosophy deeply rooted in its mission. “By investing in local talent and nurturing it, we’re not just building a ride-hailing app—we’re building a brighter future for the entire industry,” says Josh Callueng Head of Operations at Xpress.

A Symbol of National Pride

As Xpress continues to grow, its impact on the Filipino workforce and tech industry is undeniable. “We’ve shown that you don’t need to leave the country to work on something world-class,” says Josh. “At Xpress, every ride is a celebration of Filipino talent.”

With its unwavering commitment to hiring locally, investing in professional development, and fostering innovation, Xpress is not just shaping the future of urban mobility—it’s shaping the future of Filipino tech leadership. Indeed, Pinoy pride in Every ride.

To learn more about or join Xpress Super App, visit www.xpress.ph.