10 Great Tools to Help You Create an Engaging Press Release

Writing an effective press release can be challenging, especially for beginners. To make a good impact for the company, it needs to be appealing. 

To avoid confusion, it is much better to use some great tools to help you create an engaging press release. 

10 Great Tools to Create an Engaging Press Release 

These are some great tools that can help you create an engaging and powerful press release: 

1. OneLook Reverse Dictionary 

Have you fallen into a word rut (using the same word over and over again)? This can bore your audience and they will slowly lose interest in your releases.   

OneLook Reverse Dictionary helps you find euphemisms, which are innocent words that replace more offensive words based on their definition. For example, if you type "dies", it will suggest "passed away".  

2. Grammarly

Grammarly helps you write press releases with correct spelling and grammar. This tool will also help you make them more professional. So never worry about typos and incorrect tenses again.   

3. Hemingway Editor

This web-based editing tool will help you write releases in a strong and straightforward manner. Hemingway highlights common errors and sentences that are too long in yellow. When you find a yellow sentence, split it or shorten it.

It will also highlight complicated sentences in red. If you find a red sentence, try to simplify it so that it is easier for the audience to understand.  

4. Cliché Finder 

As the name suggests, the Cliché Finder identifies and eliminates clichés in your releases. When you visit this site, paste in your release text and let it make the suggestions. It will highlight any errors. You can correct them and improve your writing the next time you write.   

5. Word Counter  

This site will count your words and compare them to other sites' limits, such as Google's meta description limit and Twitter's limit. As well as counting your words, this site can also check your spelling and highlight plagiarism.  

6. Ahrefs 

This SEO tool will help you find the right keyword(s) based on your niche. You can also use this tool to maintain the SEO health of your website.  

7. Answer the public 

Got writer's block? This tool can give you a free report on what people search for most on search engines based on your industry and target audience. 

All you have to do is go to this website and enter the terms you need. You will get a free report that can be exported in CSV format.  

8. Stayfocusd

Let's face it, there are a lot of distractions when writing on a laptop. Stayfocusd is a Google Chrome extension that allows you to focus on one task at a time. 

It allows you to block selected websites or even all websites. You can also pre-set pages to open and keep distracting social media and games out of your reach.  

9. DeepL Translator 

If English is not your main language but you need to write an English press release, DeepL Translator is the right tool for you. It can help you write any text in any language like a native.       

10. PicWish 

Press releases nowadays need eye-catching visuals. That is why you need PicWish to edit them. With PicWish you can delete the background, retouch, compress and convert your pictures. 

The ten great tools above can help you write an attractive and effective press release. Good luck with it!